Do your friends call you Cupid because you’re always trying to play matchmaker with their love life? If so, you may want to turn that talent into profits by writing dating profiles. Yes, you heard that right! You really can get paid to write dating profiles.
Why do people turn to dating profiles?
Many people turn to online dating sites because they’ve either spent more time than they would like being single or because of a recent breakup that leaves the prospect of remaining single not seem too appealing.
But, many of them don’t know how to create a profile that will enhance their chances for success in finding their match made in heaven. That’s where a profile writer comes in and that could be you.
Some people are just shy about talking about themselves. They don’t have the confidence to know what needs to be said to attract the person of their dreams. And, while you can’t change a person’s personality, maybe you could give them the edge they need to break the ice.
An online dating service opens up the dating pool and offers a different experience for those who’ve tried to find love in all the wrong places or just haven’t met their match.
An excellent profile for the dating site they’ve joined might do the trick. First impressions are everything, after all, and if they can get some interest going, it might help them to feel more confident.
The online dating industry is a success story. More than $1 billion in revenue exchanges hands in the industry each year and there are more than 40 million users. If you think about it, these are single people and many have fewer obligations. One in five online daters is willing to pay the big bucks to outsource their profiles.
What’s in it for me?
Check it out. Imagine playing matchmaker from your computer at home with some of your favorite music in the background and a cup of steaming hot coffee or a latte. You don’t even have to get out of your pj's if you don’t want to.
Then you put your skills to work. You might have a questionnaire that has been filled out from some lovelorn Romeo want-to-be. Or, it might be more up close and personal as you dial the phone to reach out to your client and learn more about them. You get a feel for who they are and what’s distinctive about their personality.
You build on the positives and get enough info to craft a well-thought out profile that will be an attention-grabber. You have them submit a pool of pictures to choose from and choose the ones that would be the most appealing to others crossed in love.
Then, bam! You’ve done your work. You’ve done a huge favor for someone who needs help in putting themselves out there. But, there’s one huge bonus – you get paid for it!
Another thing to think about is you’ll have some real success stories. There will be couples who may spend the rest of their lives together and they’ll have you to thank for it. What could be more rewarding than that?
How much can I make?
Typically, as a freelancer or profile ghostwriter, you should be able to make $25 to $50 an hour. If you decide to go into business for yourself and have your own website, you can charge well over $100 for each profile. Some top profile sites even charge $400 for one profile!
The profile should be short and sweet, around 250 to 350 words. You want to just create an excellent profile and post a photo or two. Writing the profile itself doesn’t usually take long. It’s reviewing or gathering the information for the profile that takes the most time, but all in all, no profile should take over two hours to complete, including the phone call.
Are there any skills I should have?
It goes without saying you should be pretty handy with a computer and be able to write thoughtful content. But there is one skill that comes to mind that can make the difference between an okay profile writer and one that is amazing.
Being great with words is half the hurdle. A great profile writer will have very good intuition. Good tuition comes into play because people rarely know how to really talk about themselves. They may get a few words out and then fall short and not know how to finish.
Or, they may not know how to put into words an important trait they have that can be one of their most attractive features and should be highlighted in their profile.
If you’re intuitive, you’re able to read between the lines. You able to figure out what hasn’t been said, but is there.
In addition to your instinctive and insightful nature, you have to have a pretty good personality yourself, especially if you interview your clients over the phone.
It’s unlikely the person paying for their profile will just break the ice and dish out on themselves. You’ll have to start by pulling it out of them in a crafty way. In the end, you want it to be like a conversation, not an interview.
What makes a great profile?
One of the best things you can do to create an awesome profile for a client is to insert humor somewhere.
You also want to focus on the positives and not the negatives. You don't want it to be a brag fest and make the client seem cocky, but you do want to let them know this person is worth getting to know a little better.
Talk about what interests the person and not what turns them off. Talk about what they do for a living and help them to seem approachable and real. Write just enough to get someone’s attention, but hold back just a little to make them want to know more.
Where can I find work?
Self-employment is always an option. Jodi Manfredi did it and is head of Dynamic Dating Profile.
While self-employment is probably the best chance you have for making those dollar signs soar, many people turn to online dating services to get themselves out there as a profile writer.
You can apply for a variety of companies and you will likely want to use one that is well-established. Let’s talk about some of them:
Dynamic Dating Profile is the site I talked about earlier. They pay their writers $35 to $52 an hour, depending on their skills and experience. Each full profile typically takes a writer two hours to complete. That includes the get-to-know-you phone call every client receives.
E-Cyrano is pretty generous with their writers, allowing them to keep 60% of the profile fee, which runs anywhere from $78 to $120.
As part of the application, you’ll be asked to write a 200-word dating profile for a friend plus a 200-word essay on what your friend is looking for in in the person they want to date.
Virtual Dating Assistants (ViDA) is a third-party profile writing company. Their pay is not as generous as some of the other sites at only $17 an hour, but it’s a great place when you’re starting out as a profile writer.
Be prepared for them to test your skills with a test. Send them an email to HR.Testing@virtualdatingassistants.com with this exact subject line: “Dating Ghostwriter”. They will test almost as soon as you make your inquiry.
There are many other avenues you can make your inquiries to as well at such sites such as Tinder, OkCupid, OurTime, Match.com and others you can find with a quick search. The point is that there’s money to be made as a dating profile writer.
Don’t forget about self-employment opportunities. You might consider forming your own website as a dating profile writer.
Payscale.com shows that those who are serious in the business of profile writing earn around $40,000 a year, and those are ones who generally work for profile dating sites. Think about the possibilities if you had your own website.
In any case, I think it’s safe to say that you can get paid to write dating profiles, and help others find their better half.
As a writer, you have an in-demand talent that can be used to earn you TONS of money online. Information is the currency of the internet! Learn how to create your own blog-style website and make money through advertising.
You can choose to promote affiliate products or just use general advertising that pays per click. Write daily on a topic you think is interesting, and you can make a bunch of money online doing what you love!