Joining a wine club is a great way to try out new wines from around the world. They aren’t just for wine connoisseurs – in fact, most of us do not all into that category. Most clubs are for people just starting out and looking to explore different wines and learn what types of wines they like. Wine clubs vary in price point, wine type, regions, and customizability to help you find the right club for you based on your wine preferences and budget. Wine clubs also make a great gift idea for the wine lovers in your life. Here are 10 great wine club affiliate programs, but don't forget to check out our general wine affiliate list as well.
Wine Club Affiliate Programs
- Vinesse Wines
- Uncorked Ventures
- Firstleaf Wine Club
- Cellars Wine Club
- Bright Cellars
- Wine of the Month Club
- Tasting Room by Lot18
- Gold Medal Wine Club
- Dry Farm Wines
- The California Wine Club
- URL: Vinesse Wines Affiliate Program
- Commission: $40 on new wine club enrollments, 10% on wine purchases
- Cookie: 45 days
Vinesse Wines has been making unique, boutique wines accessible for over 20 years. Their expert wine professionals find and taste tests lesser-known wineries that are not easily found in stores. Their monthly club, American Cellars, is one of the most respected wine clubs in the US and is backed by their 100% satisfaction guarantee.
They use Commission Junction to run their affiliate program. Vinesse Wines provides their affiliates with a great selection of banner ads, text links, and real-time tracking tools. Their attentive affiliate management team is available to help answer any questions and offer suggestions.
Why Should You Promote Vinesse Wines: Well respected wine club, unique wines not found in stores, performance-based commission rates
Affiliates can earn increased commissions of $45-$50 for enrollments equal to or greater than 25-40+.
- URL: Uncorked Ventures Affiliate Program
- Commission: 20%
- Cookie: 30 days
Uncorked Ventures is a wine club rooted in wine country. To find the best wines, they spend time with the winemakers, not the sales guys. They offer multiple price points on their hard to find, boutique wines, and wine gifts with thousands of happy customers.
They've partnered with ShareASale to oversee their affiliate program. Uncorked Ventures enjoys working with their affiliates, listening to their concerns, and creating programs and products to fit their needs. Their program is professionally managed by Advertise Purple so they can spend more time finding better wines while still offering the best affiliate support.
Why Should You Promote Uncorked Ventures: Sourced directly from wine country, affordable price points, high commission rates
They buy their wines directly from the winery to save their customers money and offer their affiliates some of the highest commissions in the industry.
Firstleaf Wine Club
- URL: Firstleaf Wine Club Affiliate Program
- Commission: $25 per new member
- Cookie: 14 days
Firstleaf Wine Club is the first fully customizable wine club in the world. They tailor each wine box to your unique taste preferences to take the gamble out of trying new wines. If for any reason you are not satisfied with a wine, they will give you your money back.
Their affiliate program is hosted on Commission Junction. Firstleaf Wine Club has a targeted audience of affluent men and women who are 35+ years. Affiliates have access to banner ads, text links, and reporting tools to track their sales and commissions.
Why Should You Promote Firstleaf Wine Club: Fully customizable wine club, 100% satisfaction guarantee, targeted audience
Their peak season is around the holidays, but they also perform well anytime after July.
Cellars Wine Club
- URL: Cellars Wine Club Affiliate Program
- Commission: 15%
- Cookie: 90 days
Cellars Wine Club is a family-owned and operated wine business based in Washington's Woodinville wine country. They offer 12 unique clubs from 1 bottle to case subscriptions to offer affordable options for everyone. Customers can choose their wine preferences, frequency, and start date. Their boxes come with free shipping, no-obligation, or membership fees.
Their average sale is $177 with a 4.73% conversion rate. Cellars Wine Club has teamed up with ShareASale to manage their affiliate program. They provide their affiliates with high-quality banners, images, text links, special offers, and promotional information.
Why Should You Promote Cellars Wine Club: 12 unique wine clubs, very high average order value, optimized creatives
They also provide affiliates with incentive programs and help from their affiliate management team with individualized campaign strategies.
- URL: Bright Cellars Affiliate Program
- Commission: $20 per lead
- Cookie: 14 days
Bright Cellars uses their unique algorithm to match you with 4 wines each month based on 18 attributes of your preferences. If you receive a bottle you don't love, they will work with you to find a free replacement bottle that will be included in your next month's box. You can also earn bonus bottles by referring your friends.
Their affiliate program is powered by Pepperjam. Bright Cellars allows direct linking, email marketing, blogging, product reviews, SEO, and paid search. Affiliates can find all the marketing materials and tools they need to get started on their easy to use affiliate dashboard.
Why Should You Promote Bright Cellars: Wine preference algorithm, free replacement bottles, earn points towards bonus bottles
They find unique wines from small vineyards all around the world with only around 1 out of every 12 wines they taste-making into their monthly collections.
Wine of the Month Club
- URL: Wine of the Month Club Affiliate Program
- Commission: 15%
- Cookie: 30 days
Wine of the Month Club is a family-owned and operated wine club that was started in 1972. They are the oldest mail-order wine club in the US. They taste over 400 wines from all around the world each month to select the very best value wines for their members.
They use ShareASale to run their affiliate program. Wine of the Month Club program benefits include frequently updated banners, links, logos, and state of the art reporting tools. Affiliates can also utilize their daily updated product data feeds to help them promote the latest wines.
Why Should You Promote Wine of the Month Club: Original wine club, best value wines, regularly updated marketing materials
Affiliates can also promote their single bottle wines, accessories, gift baskets, and more.
Tasting Room by Lot18
- URL: Tasting Room by Lot18 Affiliate Program
- Commission: $10 per lead
- Cookie: 30 days
Tasting Room by Lot18 helps you discover your wine likes and dislikes with their exclusive tasting kit. They work directly with wine producers from all around the world to offer their customers the best quality wines well below retail prices. They allow you to preview your box and replace anything you don't want. All of their wines are also backed by their total satisfaction guarantee.
They use Pepperjam to oversee their affiliate program. Tasting Room by Lot18 provides their affiliates with suggested keywords, banners, text links, and tracking tools. Affiliates also receive appealing special offers to help them convert leads.
Why Should You Promote Tasting Room by Lot18: Personalized wines based on tasting kit, combination of quality and value, lots of deals and discounts
After each shipment, customers can rate the bottles to further enhance their wine profiles and receive wines that cater to their personal preferences.
Gold Medal Wine Club
- URL: Gold Medal Wine Club Affiliate Program
- Commission: 10%
- Cookie: 365 days
Gold Medal Wine Club curates the best-limited production fine wines in the US. Their wines must meet strict selection criteria that include multiple awards from well-respected wine competitions. They have been featured on Food & Wine, Bon Appetit, Forbes, and The Wall Street Journal.
Their average order size is $190 with a 7.9% conversion rate. Gold Medal Wine Club has partnered with ShareASale to run their affiliate program. Their program is mobile-enabled with optimized marketing materials and reporting tools to track sales and commissions.
Why Should You Promote Gold Medal Wine Club: Over 25 years of wine club experience, mobile-enabled, very high conversion rates
Affiliates can also sign up with Pepperjam, but they offer a much lower 1% commission rate.
Dry Farm Wines
- URL: Dry Farm Wines Affiliate Program
- Commission: 8%
- Cookie: 300 days
Dry Farm Wines curates the best natural wines that are sustainably grown. They test all their wines for purity. Their sugar-free, additive-free, low alcohol wines let you enjoy without a hangover or headache.
They use Refersion to manage their affiliate program. Dry Farm Wines provides their affiliates with easy to share marketing materials. Their affiliate tools include real-time, detailed reporting to track all link conversions.
Why Should You Promote Dry Farm Wines: Natural wines, thoroughly tested for purity, happiness promise
They offer an extremely long 300-day cookie life to give their affiliates more time to convert leads.
The California Wine Club
- URL: The California Wine Club Affiliate Program
- Commission: 15%
- Cookie: 90 days
The California Wine Club has been helping small, artisan wineries share their award-winning, handcrafted wines with wine lovers since 1990. They have five club levels to choose from that fits any budget. Every wine they feature is backed by their Love It Guarantee.
Affiliates can signup for free at ShareASale. They can earn a 15% commission on each sale with a cookie life of 90 days. The average order value is $168. Affiliates will also have access to banners, text links, and product images as well as to a monthly affiliate newsletter featuring promotions.
Why Should You Promote The California Wine Club: VIP commission, $2 two-tiered bonus, monthly affiliate promotions
The California Wine Club is the highest rated wine club affiliate program in any network.
Affiliate Website Ideas
Now that you've discovered 10 great wine club affiliate programs, it's time to pick a niche to target. You could focus on “wine club reviews”, and just make your way down the extensive list of 30+ clubs out there. Firstleaf Wine Club tailors your wine box to match your unique wine preferences. They offer a generous $25 flat fee commission rate. Gold Medal Wine Club only tests award-winning wines that must meet their strict selection criteria because they make it into one of their boxes. Affiliates receive 10% commissions on sales.
You could also focus on other types of clubs, like “alcohol of the month clubs”, or “monthly clubs for moms”. Then you can expand your reviews beyond wine, to things like beer, cheese, or snacks.
Boost Your Affiliate Earnings
These 10 affiliate programs are just the beginning of what's possible. There are hundreds of ways to earn affiliate commissions with your website, including product reviews, top 10 lists, how-to guides, and more
But what about traffic and conversions? How do you make sure your affiliate links get clicked?
I used the affiliate training here to turn my brand new website into a six-figure income generator in less than two years. Build a business, not just a pocket-money side project!
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When it says 30 day cookie, or 90 or whatever, does that mean they only pay on sales during that 30 day period after the first click? IOW, the lead signs up, makes a purchase in month 1, so you get a commission, but on subsequent months, nothing?
Most companies don’t pay a recurring commission, regardless of cookie length. The cookie part is how long you have to make the sale after the click. Someone might click your link, go to the website, then not buy something. But if they return to the website to buy something after a few days, you’ll still get credit as long as you are still in the cookie period.
e.g. if the cookie period is 30 days and the person returns after 10 days, you still get credit. But if the cookie period is 90 days and the person doesn’t come back until 120 days later, then you won’t get credit.