Retirement is an exciting time in your life that gives you a chance to enjoy the freedom of no longer having to work a 9 to 5 job. Many people look forward to spending more time with their friends and family, traveling, picking up a new hobby, or volunteering.
Planning for retirement can seem like a daunting process, but with the right tools and resources, you can start planning for a retirement that allows you to enjoy your third act in life. Here are 10 great retirement affiliate programs to help people plan for and enjoy a healthy and financially secure retirement.
One interesting thing to consider is that you could be writing for young people looking to retire, or seniors that need to retire soon. Retirement isn't always about sitting on the couch collecting a social security check, so vacation companies would be worth promoting too!
Table of Contents
Retirement Affiliate Programs
- Lending Club Investor
- Ladder Life
- Senior Life Settlements
- Personal Capital
- URL: SmartAssest Affiliate Program
- Commission: $70 per lead
- Cookie: 1 day
SmartAsset connects retirees, soon to be retirees and investors with financial advisors from all around the country. Their algorithm matches each user with the best financial advisor based on their location, assets, and preferences. Their award-winning tools and calculators were created by personal finance experts and are used by over 45 million users every month.
Their target audience is people 45-65+ who are retiring or planning for retirement. SmartAsset uses Commission Junction to run their affiliate program.
Why Should You Promote SmartAsset: Easy to understand financial advice, targeted audience, high flat fee commission rate
It's important to note leads must have over $25,000 in investable assets.
Lending Club Investor
- URL: Lending Club Investor Affiliate Program
- Commission: $50 per IRA application
- Cookie: 30 days
Lending Club is the largest online marketplace connecting borrowers with investors in the world. Their platform allows consumers to lower the cost of their credit and offers investors attractive risk-adjusted returns. They offer 3 types of retirement accounts including traditional IRA, Roth IRA, and 401(k) rollover.
Their affiliate program is managed by Impact Radius. Lending Club Investor allows banner, search, and email channels. They provide all the marketing materials and reporting tools needed to start marketing right away.
Why Should You Promote Lending Club Investor: Peer to peer lending platform, risk-adjusted returns, competitive commission structure
Lending Club offers an investment alternative that brings together creditworthy borrowers and investors so they can both benefit financially.
- URL: Ladder Life Affiliate Program
- Commission: $75 per lead
- Cookie: 30 days
Ladder Life gives you an instant and smart way to take care of your loved ones with life insurance. They designed the ability for customers to increase or decrease coverage based on your needs and life changes. Their licensed insurance professionals are salaried employees not commissioned sales agents to ensure you get unbiased advice.
Affiliates can sign up for the Ladder Life affiliate program with Commission Junction. Many of their customers range from 25 to 55 with financial dependents and enjoy getting things done quickly and efficiently. Their affiliate manager is available if you have any questions, requests, or concerns.
Why Should You Promote Ladder Life: Smart way to insure your life, cuts out commissioned sales agents for unbiased recommendations, fast three-step process
Affiliates can promote their easy to use life insurance options as an important step when planning for retirement and providing for your financial dependents.
- URL: eHealthInsurance Affiliate Program
- Commission: $50 per individual and family health insurance application
- Cookie: 120 days
eHealthInsurance is the leading online source for health insurance for families and individuals in the US. They have relationships with over 180 health carriers to offer their customers 10,000+ health insurance products. Their health advocates work with you to find the Medicare health plan to fit your retirement budget and needs.
They use Commission Junction to run their affiliate program. eHealthInsurance gives their affiliates access to professionally designed banner ads, email campaign graphics, landing pages, widgets, and text links. Affiliates can track their campaigns and commissions on their easy to use affiliate dashboard.
Why Should You Promote eHealthInsurance: Over 10,000 health insurance products, expert health advisors, increased commissions available
Affiliates can earn increased commissions of $57.50-$75 for bringing in 50-120 leads.
- URL: Blooom Affiliate Program
- Commission: $15 per lead
- Cookie: 30 days
Blooom is a robo 401k advisor that picks funds that best align with your retirement goals. For $10 per month, customers can cut hidden investment fees, improve their diversification, and have unlimited access to a financial advisor. You can sit back and relax while they manage and monitor your account to keep your retirement on track.
Their affiliate program is hosted on Impact Radius. Blooom's campaign attributes include unique promo code tracking, product catalog, and deep linking. Their responsive affiliate management team will work with you to get the most out of their program.
Why Should You Promote Blooom: Robo 401k advisor, unlimited access to a financial advisor, state of the art affiliate tools
Affiliate earns a very generous $15 flat fee commission when a lead completes a free 401k check-up.
Senior Life Settlements
- URL: Senior Life Settlements Affiliate Program
- Commission: $15 per lead
- Cookie: Session
Senior Life Settlements has helped thousands of clients sell their life insurance policies at the highest market offer possible. Life settlements or senior settlements allow you to sell your existing life insurance policy to a licensed life settlement provider for more than the cash surrender value but less than the net death benefit. This can be an alternative financial solution to add to your retirement.
They use ShareASale to run their affiliate program. Senior Life Settlements provides their affiliates with all the marketing materials and tools they need to get started. Their experienced affiliate managers are available to answer any questions and offer suggestions on how to optimize your campaigns.
Why Should You Promote Senior Life Settlements: Alternative retirement solution, free non-binding appraisal, generous commission at no cost to your viewers
Affiliates earn a $15 flat fee for every lead they get to sign up for a free non-binding appraisal.
- URL: AARP Affiliate Program
- Commission: $10 per lead
- Cookie: 7 days
AARP is a non-profit organization that empowers people to choose how they live as they age. They advocate a positive social change for the 50+ community in the US. Members have access to programs, services, discounts, and information to assist them with the retirement process and making the most of the rest of their lives.
They have partnered with Pepperjam to manage their affiliate program. AARP provides their affiliates with banner ads, text links, keywords, and tracking tools on their affiliate dashboard. Affiliates can promote on their website, blog and social media promotion is considered on a case by case basis.
Why Should You Promote AARP: 50+ membership program, lots of services and information about retirement, frequently updated creative
Affiliates are kept up to date on new promotions, offers, and creatives to help them increase conversion rates.
- URL: Nolo Affiliate Program
- Commission: 25%
- Cookie: 120 days
Nolo helps small businesses and consumers find answers to their legal questions. Their directory helps connect viewers with 500,000 solo and small law firms all across the US. They offer over 500 do-it-yourself legal products including social security, retirement, wills, and trusts.
Affiliates can sign up for the Nolo affiliate program with Commission Junction. Nolo is consistently mentioned by Forbes, Entrepreneur, SmartMoney, Wall Street Journal, and other highly regarded media sources as the top source for consumer legal documents. Affiliates can utilize their positive press coverage, optimized creatives, and their product catalog to help convert leads.
Why Should You Promote Nolo: DIY legal products, very long cookie life, increased commissions available
Affiliates can earn increased commissions of 30-35% for sales greater than $500-$2000.
- URL: TurboTax Affiliate Program
- Commission: 5-15%, $1-2 based on product type
- Cookie: 7 days
TurboTax is the #1 best-selling tax product in the US. Millions of users trust their software to do their taxes. They offer lots of free resources like tax calculators, money finding tools, and tips about filing taxes after retirement. Customers can also reach out to their expert support team with any questions.
They have two affiliate programs on Commission Junction for US and Canada based affiliates. TurboTax provides their affiliates with exclusive promotional offers, top-performing banner ads, dynamic landing pages, text links, and logos. Affiliates can also add free tax articles and calculators to add value to their websites.
Why Should You Promote TurboTax: #1 tax software, retirement tax advice, optimized marketing materials
Their program offers affiliates a chance to earn substantial commissions during the 4 months long tax season.
- URL: Personal Capital Affiliate Program
- Commission: up to $100
- Cookie: 30 days
Personal Capital offers services and financial tools that help users manage their personal finances in one place. Their Retirement Planner is the most useful tool they offer. It can be used in assessing your chances of successful retirement based on your goals and current financial situation.
Personal Capital affiliates can earn up to $100 for every signup, given that their referral has $100,000 or more in investable assets within the system. Affiliates will also be given access to banner ads and content to promote, plus insider details like the latest news, promotions, and deals.
Why Should You Promote Personal Capital: High visibility and exposure from their TV and radio campaigns, no limits on total commission, over $14B assets under management as of September 2020
They are the top 3 on RIA Channel's List of Wealth Managers, as seen in Forbes, 2019.
Affiliate Website Ideas
Now that you've learned about 10 great retirement affiliate programs, you should pick a niche to target. You could focus on IRA investments. Lending Club connects borrowers with investors to fund personal loans with attractive risk-adjusted returns. Affiliates earn $50 per IRA application.
Retirement health insurance is another great niche for retirees looking for insurance options after they leave the workforce. eHealthInsurance is the leading online source of health insurance with expert health advocates to help you find the best plan for your needs. They offer a $50 flat fee per individual and family health insurance application.
You could also target life settlements for retirees looking for extra income. Senior Life Settles helps sell existing life insurance policies for the best possible price. Affiliates receive $15 per lead.
Boost Your Affiliate Earnings
These 10 affiliate programs are just the beginning of what's possible. There are hundreds of ways to earn affiliate commissions with your website, including product reviews, top 10 lists, how-to guides, and more.
But what about traffic and conversions? How do you make sure your affiliate links get clicked?
I used the affiliate training here to turn my brand new website into a six-figure income generator in less than two years. Build a business, not just a pocket-money side project!