Company Name: Origami Owl
Costs: $149 or $399, + $10/month
What Is It
Origami Owl is an MLM company that sells cheap jewelry as it’s main product.
The company seems to focus a lot on sales of their product, so I would say this is not a bad MLM to join. However, I’ve seen many complaints about the quality of product and level of customer service. Also, I’m not quite sure what an appropriate target audience for this type of product would be.
I have pretty much no idea what makes good or bad jewelry, so I won’t comment too much on the style. I think they do a pretty good job of marketing it on their website though.
The most interesting thing I saw available on the website was something called “living lockets”. Basically, it’s a stopwatch-shaped hollow, see though piece of jewelry that you can open up and fill with charms.
This is a pretty interesting idea, and may be fun to collect different charms, then change what’s inside based on your mood, or give to someone as a meaningful present.
Just based on what I’ve seen on the site, I would say the products are pretty good.
However, there are many complaints online on the BBB and other consumer review websites that comment on the low quality of the goods. The other most common complaint is customer service. Issues come from both individual distributors messing up orders as well as problems dealing with the main company.
Of course, this isn’t everyone’s experience, but it was clear to me that there was plenty of mismanagement in the main offices, shipping and returns are a big issue, and distributors are not being properly trained.
Still, I did see lots of positive reviews on Amazon, without a lot of the negative attention that a lot of other MLM companies get.
Target Market for Origami Owl?
One confusing thing to me, is who actually buys this stuff? Maybe as a guy I can’t imagine spending $20 on a trinket to wear around my neck, but I can’t imagine anyone with a job and a mortgage spending money on this stuff.
Teenage girls, yeah, I could see that. Maybe even early to mid 20’s young women. Ok, and older ladies too. My grandma wastes a ton of money on scrapbooking, crafts, and cheap jewelry.
I’m willing to admit that some personal bias has creeped into this review, but I just don’t think that selling this stuff is going to be very interesting. To each his/her own I guess! lol
You Get A Website!
Finally, an MLM that understand to actually sell a lot of stuff you are going to need to get on the internet. I highly doubt their internet marketing training is sufficient (internet marketing is what I do for a living), but having an online store is a start.
It’s called the O2 Bundle and costs $10/month.
This means you’ll be able to share your site on social media, including Facebook, Twitter, and Pinterest. Pinterest is going to be an awesome way to promote your site.
Unfortunately, we aren’t shown any examples of Own Origami web stores, and most people I saw promoting the company were using their own personal WordPress blogs. I wonder how many people us the stores and make regular sales with them.
Commissions are not that bad either. 50% commission on charms, plates, and dangles, then 30% on all other jewelry.
You also get from 4% to 15% of sales from your team members depending on which level you’ve achieved in your team.
Remember, to stay an active “Designer”, you need to make $199 in sales within a 6 month period. This can be from your own purchases, however, consider that buying stuff to maintain active status so you can get paid just cuts into your profit. To achieve higher levels of payments, you will also need to start recruiting other people into the system, and have them level up as well (which includes more recruiting on their part).
Retail Sales VS Full MLM
At this point you need to realize that there’s two paths that lay in front of you. You can sell jewelry on the side and make commissions for each item sold. If you have no business experience, your immediate market is going to be friends and family.
Understand that at some point this market is going to dry up, either because people don’t have money, don’t see value in it, or are annoyed at getting hit up by you selling stuff to them. You may have a friend or two that regularly buys, but your income cannot be dependent on one person!
If you want to take full advantage of the compensation plan, you need to start recruiting sellers, and having them recruit. For many people this is just going to be overwhelming. You also run the risk of being that “MLM friend” always throwing cocktail parties that no one wants to go to because they know it’s an attempt to sign them up to your MLM team.
Some people enjoy MLM, but very often it becomes their life, and can very well ruin close relationships as you focus on building your team.
This is just not something I think is an interesting thing to sell, and I feel like the difficult of selling these items (and growing your team) is downplayed to make this business venture seem more lucrative than it is.
However, other than the quality of goods and some mismanagement at corporate, Origami owl looks like a legit MLM. Personally, I'd rather start a business about something more interesting.
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