Company Name: IDLife
Costs: $99 or $399
Do I Recommend IDLife?
Trying to make money with IDLife seems like an appealing goal, especially since the products they sell seem pretty good! Even so, I hesitate to recommend the company. Like most MLMs, you’re faced with a complex compensation plan which can be discouraging.
Plus, you have to buy the product first for basic sales. Instead, I suggest selling the same types of products through affiliate marketing. There is simply less complexity all around, plus you get to choose your own products to sell, instead of being stuck selling healthy shakes and supplements!
What Products Does IDLife Sell?
IDLife has a decent product range, focusing on different aspects of health. This includes products for weight loss, hydration, energy, sleep, working out and skincare. The number of different products could help make sales easier, letting you target a wider audience.
Most of the products are about what you’d expect from a health and wellness company. In fact, many MLMs have a similar distribution of items, as do local health stores.
I’m not going to go through each of the products in detail, there’s really no need. But, there are a few interesting ones that are worth highlighting. One of these is the meal replacement shakes.
This type of shake is incredibly common as a weight loss tool. To a degree, they even work. The protein and fiber help people to feel full, making the shakes a viable alternative to meals.
The shakes that IDLife offers are better than most other MLMs. The whey versions offer 23 grams of protein per serving, while the vegan ones offer 20 grams. There are few added sugars (3 grams in the whey version, none in the vegan) and relatively few ingredients.
The company also boasts that these are the ‘best tasting meal replacement shakes’, although they are somewhat biased. Taste is subjective anyway, so some people probably love the taste, while others might hate it.
As with most products from this company, the catch is the price. The shakes aren’t cheap, costing more than $45 for a 15-serving bag. That calculates out to more than $3 per serving, which is very expensive for shakes. The price is even similar to Shakeology by Beachbody, which is famous for being expensive.
High prices like these are both good and bad for making money. On the plus side, you earn more commission if you can sell the products. But, the more expensive the items are, the lower the chance of making sales. People are always resistant to spending money, especially if they can get similar products elsewhere. So, keep that in mind when you’re considering IDLife.
The other interesting area is the Kids Line. There is demand for products targeted at kids, as adult ones aren’t always suitable. But, few companies offer specialized options.
Whether these are any good depends on what you’re looking for. But, they are low in sugar and don’t contain artificial colors or flavors. The option also helps the company to stand out, which is good from the sales standpoint.
Successfully Making Money
For the most part, the products from IDLife are appealing but typical. There is certainly a market for the items and many people do want to improve their health. Some of the product types are commonly purchased too, like shakes and energy mixes. So, it’s easy to see how you could make sales.
By typical, I mean there are many other companies with a similar product range. For example, Zurvita sells weight loss shakes and supplements, while Life Matters has a similar focus overall.
Many similar products are also available at stores – especially the shakes. This leaves people with plenty of options to buy and means competition is high.
Even with this, you could still make sales. People often become brand loyal and will be passionate about particular products. If you can get them to feel that way about IDLife, then you could have a long-term customer.
Is IDLife A Good Business Opportunity?
To consider IDLife as a business approach, we have to look at how you get involved and the actual income potential. Unlike most options, there are two ways to get started with IDLife.
The first is to join as a member, which costs $99. Here, you get a 10% discount on products. To make money, you need to get two others to join and buy a $399 enrollment kit each. Or, you need to accumulate $500 volume in personal sales. Doing so gets you the rank of Independent Associate. Until you hit that rank, you’re not earning much money.
Basically, people in the Member tier just get access to a $200 bonus for having 9 customers and can earn free product. If you want to earn income from sales, you have to reach the Independent Associate rank.
Alternatively, you can start off as an Independent Associate. You do this by buying the $399 enrollment kit outright. Here, you get 30% discount on the products from the beginning and the chance to immediately earn commission.
The second option is more powerful for income. But, you’re having to buy a $399 kit. That’s a rough way to start and is more expensive than the kits for most other MLMs.
Is it worth it? That depends on what you think of the opportunity itself.
IDLife follows a purchase-first style of compensation. This means that you’re buying first (at 10% or 30% discount) and then reselling onto customers. If you sell at retail price, this makes your commission either 10% or 30%, depending on your rank.
In fairness, 30% is a good commission rate. It’s on the high end of average across MLMs. You are also promoting consumable products. That means people have to buy more regularly, which is always a good thing.
Purchase-first means that you have to buy the products and then sell them on to customers. It’s a tricky system, as you need to guess what people are going to want. It’s easy to lose money with this style, especially with so many products on offer.
On the plus side, this isn’t the only way to make money. You do get a replicated website from the company as well and you can set people up on autoship, where they get products monthly. Both options get around the purchase-first requirement and mean you have to think less about inventory.
You do also earn from enrollment kits. If you get someone to join buy the $399 kit, then you earn $100. The percentage is lower than selling products directly – but recruitment does offer the chance to make more income.
Other Earning Steps
IDLife is considered an MLM, which means you earn money through sales and recruitment. The ultimate goal is to build a large team of people under you, who are actively selling product and recruiting others.
In most cases, you’ll start to build this team from friends and family, along with people you interact with regularly. Over time, you would need to reach out to more people and find extra connections. The style sounds amazing because you get to earn off the efforts of other people.
For example, the image below shows residual income that you can earn as you go up the ranks with the company. These are the early ranks and you can potentially earn from up to 10 levels deep.
You can also earn bonuses based on the success of your team, along with bonuses from progressing to each rank. The income level can end up being high, theoretically. But, you do need to build a team and increase your rank.
That’s where things get tricky. For example, the requirements for the first two ranks look like this:
These are monthly requirements. So, even at the lowest level, you or your team needs to sell $100 of volume every month. At the next level, that goes up to $600. You also need $100 or $150 of personal sales.
Now, the volume isn’t the same as the price of products. For example, the $399 initial kit offers $300 Personal Volume. The company doesn’t state the ratios for other items but the Personal Volume is likely to be less than the sales price for most items.
The requirements also increase as you go along, as the examples below show. These aren’t even the highest ranks either. There are another six ranks after these.
Basically, most of the income potential comes from increasing your rank and growing your team. But, you’re faced with complex requirements to do so.
If you’re just after a little income, you could stay in the early ranks or even skip team building altogether. Doing this would be achievable for some people and means you don’t have to put pressure on friends and family.
But, if you do so, the income potential would be lower too. You may be able to make some pocket money or just get discounts on your own sales, little more. The structure means that if you want to make significant income, you must build a decent team. There simply isn’t another option.
Beyond all of these complexities, you do still need to stay active with the company. Being active means having at least $100 Personal Volume each month. If you fail this requirement for any month, you don’t receive any money from your team.
On the plus side, you do still make money from customer purchases. So, staying active doesn’t matter if you just plan to focus on sales, not recruitment. But, if you’re planning to team build, this monthly requirement is worth considering.
I personally hate requirements like these. They entirely ignore the complexities of life. After all, sales will be easier some months and harder in others. There may also be some times where life just gets in the way. What if there was a death in the family? What if you have to put in more hours at your regular job for a while?
Building A Health And Wellness Business
The most appealing aspect of IDLife is probably the products. They focus on an area that is always popular. But, to find long-term success, you have to sell to people you know personally and you need to team build as well.
Why bother? You can make more money selling the same type of item through affiliate marketing. This also means you don’t need to sell to people in your local area. Instead, affiliate marketing is an online strategy, one that lets you reach a much wider audience.
The most powerful aspect is simply the control that you have. For example, you get to choose the products you’re promoting. You can even sell ones from multiple companies at the same time. There are many different affiliate programs out there to choose from. You don’t have to just stick with supplements either. Instead, you could promote fitness equipment if you felt like it or even massages.
With so many options, you end up promoting products that are competitive and popular. This makes sales much easier and you can even target people who already want to buy.
What’s not to love?
There are more steps involved in getting started with affiliate marketing. But, the growth potential is much higher. You’re also not dependent on a single company, which is always a bonus.
Making money with IDLife is possible and the products are even somewhat appealing. Even so, you’re stuck with having to develop a team and recruit. For most people, that simply wouldn’t lead to much money at all.
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