MWR Life is a global travel MLM. It offers people in many countries the chance to make money by promoting a travel membership program. The program is designed to make travel more enjoyable and less expensive, by providing discounts and offering extra experiences.
Such companies are often popular when they first enter a new market, as their marketing focuses on the idea that members can earn free travel by getting other people involved. That idea always sounds amazing. Who doesn't want to travel for free?
However, interest tends to wane as the initial buzz wears off. This makes it important to seriously think about the opportunity and not just the way that someone markets it to you.
The travel industry is huge. That much is true. Many people want to explore the world. A program that legitimately saves them money is certainly going to be popular.
But, with companies like MWR Life, you're selling the chance to save money. This idea is always a little bit odd. especially as it is difficult to prove how much people will save. Sometimes it's even difficult to prove whether people will save anything at all.
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Two Ways To Make Money With MWR Life
There are generally two ways to make money with an MLM. The first is to sell the products, which is the membership program in this case.
The other method is to build a team. These days, companies don't pay you directly for recruiting team members. Instead, you generally earn residual commissions based on the sales that your team members make.
These patterns apply to MWR Life, to a degree. We're going to look at both areas in this review, along with how the whole model balances out.
MWR Life is a travel membership program, much like GoodLife USA. Members aren’t paying for products or for travel itself. Instead, the membership program offers the chance to earn rewards and get discounts.
The idea always sounds amazing. Travel is expensive. You have to pay for so many different things, including airfares and accommodation. It would be amazing if you could get the same experiences for a much lower price.
That’s exactly what MWR Life promises. Their marketing states that you can save up to 80%, while also earning Rewards Credits. Those credits can then be applied to future travels, potentially giving you free trips. The appeal is easy to see.
MWR Life offers two different memberships, both of which offer the same general discounts. The first costs $39.97 per month. The second costs $89.97 per month.
Along with these areas, the Travel Advantage Pro membership gets the following extras:
- $1,080 Loyalty Dollars each year
- Ability to book for up to four other people
- Eligible for Elite upgrade
- 100 Loyalty Dollars (Elite)
At one point, the main benefit of the Pro membership was the ability to earn money. That's right. Members needed to pay $89.97 per month for the chance to make money. MWR Life has moved away from that model now.
The price is a serious concern. Even if people just joined the basic VIP membership, the cost is $49.97 per month. That’s almost $600 per year. They would have to be getting considerable discounts to make that price worth it.
Plus, most people don’t travel very regularly. Many people will save up and take a large trip every so often, perhaps every few years. Others may travel less than that. There may be smaller trips along the way, like going to another state to visit family. Even so, travel is expensive and people often don’t have the time, money, or energy.
How many people would be able to afford membership and travel enough to make it worthwhile?
And remember, MWR Life is a direct sales company. The focus is on one-on-one sales. You’re promoting the service to your friends and family members. So, do you know people who would actually get used out of the membership?
Are The Discounts Any Good?
The effectiveness of MWR Life hinges on one thing – the strength of the discounts. If customers can get decent and consistent discounts through the program, they might sign up and stay members. But, at the very least, they need to be saving more than the membership costs.
Marketing would also be easy. After all, if the discounts were high, you could simply show those off, giving specifics on how much money people can save.
But, discount programs are rarely ever as good as they sound.
The company may well have some discounts at the 80% mark. But, that’s their maximum. They've also stopped advertising the 80% discount claim, which might mean that their discounts have become less powerful.
Regardless, most discounts will be considered under the 80% target. There will probably be various restrictions on discounts. For example, they might only apply to specific locations or hotels, including ones that are less popular.
When I looked online, I found very little information about discounts. There seems to be no one talking about travel discounts and whether they are any good. That’s partly because the travel focus of MWR Life is new (more on that later).
Even so, if the discounts were amazing, there would be much more discussion about them. The lack of information suggests that discounts are average, at best.
Discounts in the travel niche are tricky anyway. Customers often don’t know the base price of what they’re booking and prices seem to change depending on the service being used.
Many hotels and similar companies offer the same discount to any program that chooses to include them. This means that customers could find many similar discounts by using free tools or even just shopping around themselves.
These patterns make it more difficult to create a travel program that is worthwhile. MWR Life’s marketing also means that customers might end up expecting more than they actually get.
The Income Side Of Things
As opportunities go, travel discounts are rarely ever a good way to make money. There just isn’t enough demand and the discounts aren’t amazing. Still, that’s only one half of the equation. To truly understand MWR Life, we have to look at the compensation plan as well.
To be honest, MWR Life's approach is a little strange. Consultants don't seem to earn from membership sales at all unless they are working on team building.
If you're not focusing on a team, the main way to earn is through booking bonuses. With these, you're making 100% of the savings that Guest Pass members get, plus 50% savings on their guests.
Because your earnings are entirely based on the savings made, the amount you make could vary wildly, depending on the exact travel that your customer books.
Oh – and the income is calculated from hotel bookings only. You're not earning from any other type of savings that customers receive.
Interestingly, this bonus is just for people using a Guest Pass. You don't get the same bonus from paid members.
If you're working on team building, you also get access to Leadership Booking Bonuses. These are based on hotel bookings as well. You only get access to this bonus once you hit the rank of Area Manager.
As a reference point, these are the different ranks, along with their requirements:
The rank requirements are almost entirely based on your team structure, rather than team sales. The only sales requirement is at the Manager rank, where you need nine qualification points. MWR Life's compensation plan describes the point allocation like this:
- Travel Advantage Pro: 3 points
- Travel Advantage Elite: 3 points
- Travel Advantage VIP: 1 point
While it isn't entirely clear what Elite is, VIP and Pro are the two paid travel memberships. The pattern means that you need at least three paying members to earn from your team (if they're all Pro members).
In fact, you need at least three points to be Active and Qualified. If you don't hit this goal, then you earn no commissions at all.
The main way to earn seems to be through a daily pay structure. This is entirely based on the number of qualification points across your entire team.
To earn this way, you need to be Tri-Line Team qualified. This involves:
- Having nine personal qualification points
- Having three legs in your downline (which means having at least three recruits)
- No more than 40% of the point volume in any one leg
The combination of requirements means that many people probably wouldn't even be eligible for the Tri-Line earnings. Even if you did, the initial income is pretty low. This does increase fairly fast, but so do the requirements.
Honestly, this discussion has been incredibly messy and it doesn’t answer many questions. That’s simply because MWR Life itself is messy. The company can’t seem to decide what it is doing or how the idea is meant to work.
Perhaps the most important piece of information is that you don't seem to earn directly from sales. The best you ever get is the Daily Residuals. Even then, you need a large number of sales for the process to be worth it.
The Company Itself
Being successful in any MLM involves significant time and energy. After all, you need to make sales and to build your team. Because of this, you need the company to be reliable.
This is debatable with MWR Life. One problem is that the company has changed focus. Right now, the main site is all about the travel program. But, at one point, they offered a Life Essentials Mobile App too. This costs $49.97 per month and offers an odd combination of ten different benefits/services.
Companies switch approaches all the time for various reasons. However, such a significant change is always something to be concerned about. It would be a serious issue if the company changed models again while you were a distributor.
What is this - the 1950's selling Tupperware? Gimme a break. It's 2020. If you want to build a business, you NEED to be online or your business will be dead in less than 10 years.
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