Company Name: Javita
Do I Recommend Javita?
Javita is one of multiple companies that promotes drinks with added bonuses, including coffee. You could make money with Javita by selling the products or even developing a small team. But, it’s hard to imagine long-term success and I don’t recommend the company.
There simply aren’t enough advantages and the products really aren’t competitive. Instead, you’d have much better luck turning to affiliate marketing or a similar technique.
What Products Does Javita Sell?
Javita has a heavy focus on coffee, although it offers some other drinks as well. Their selection currently includes coffee, tea and cocoa, along with an ActiveBlendz range, which consists of powders that you add to water.
Because the company is called Javita Coffee, we’re going to start there. There are two coffee products on offer. One is called Javita Burn + Control. The other is Javita Energy + Mind.
Both are basically coffee with extra ingredients. Burn + Control focuses on weight loss and includes yerba mate and Garcinia Cambogia as ingredients. On the other hand, Energy + Mind aims to improve your energy levels and alertness. To do so, it includes bacopa monnieri and gotu kola.
In both cases, the added ingredients are herbs. You end up with a cup of coffee and herbal supplement in one.
Does it work?
Honestly, that’s debatable. For example, there is some evidence that yerba mate and Garcinia Cambogia could help you lose weight. But, the studies that do exist are limited and show small effects anyway. I don’t know as much about the energy ingredients, but I imagine the impacts are similar.
If you did want weight loss or energy advantages, a specialized product might make more sense. For example, nootropics is a booming industry with many competitive products. There are even nootropics affiliate programs that offer the ability to make money from the field.
In fairness, the coffee will probably help with energy, alertness and weight loss. It is coffee after all. It’s hard to know whether there any additional benefits.
Reviews for the coffee are mixed. One problem is flavor. Many people hate the taste, although others enjoy it. This is just instant coffee as well, which some people avoid anyway.
Likewise, some people are enthusiastic about the coffee and claim it has helped them lose large amounts of weight. Others see no benefits at all, finding that it is just expensive coffee that doesn’t even taste very good.
I struggle to see how you would make sales. The MLM coffee thing has been done before, including companies like Organo Gold and Sisel International. There are also other brands that follow a similar idea.
You’re also looking at around $40 or so retail for a box of 24 coffee sticks. That’s more than $1.50 per cup. For good high-quality coffee, that’s a reasonable price. Many of us would pay it. But, for instant coffee? The price feels excessive.
For many people, coffee is almost a love affair. They have a strong focus on finding a drink that tastes right and is enjoyable. The extra herbs in Javita coffee could easily ruin the experience.
Why should people bother anyway? There are many other ways to improve energy and weight loss, without ruining your coffee first thing in the morning.
If you find people who love the coffee, you might still make sales. The idea is also somewhat unusual, so some people may be interested. But, as always, weigh up your audience first. You need people who would be interested in the idea and willing to pay more than normal for instant coffee.
Of course, there are other products. Another one is cocoa, which includes the same extra ingredients as Javita Energy + Mind.
The marketing on the site talks about the benefits of chocolate and there has been research in this area. Still, the very first item in the ingredient list is sugar, followed by corn syrup solids. Cocoa ends up being the fourth ingredient, which really isn’t encouraging.
If you want health benefits from cocoa, pick a brand that focuses on quality and flavanols. Javita doesn’t seem to do so.
Similar patterns exist for the tea and for the ActiveBlendz items. They all tend to be fairly basic products with extra herbs added in. The herbs could offer some benefit but honestly, I doubt it.
Before we move onto the money making side of things, I want to highlight the ActiveBlendz items. There are currently five of these, each with a different focus and flavor:
- ActiveBlendz Control: Pomegranate punch
- ActiveBlendz Defend: Mixed berry
- ActiveBlendz Fiber+: Peach mango
- ActiveBlendz Flex: Strawberry lemonade
- ActiveBlendz Rush: Tangerine pineapple
With each one, you’re getting 24 individual sachets that you add to water. They’re meant to be a healthy drink that offers various nutrients. The price seems to be either $45 or $40 retail (depending on where you look) and $35 or $30 for distributors.
This is an easier sell than coffee, because are fewer similar products on the market. Even so, it’s a decent cost when you basically just get flavored water with some extra ingredients.
Oddly, the company doesn’t offer nutritional information. Most of the products have a general description of what they contain but it’s not all that helpful.
I found a more detailed description for some items in the FAQs. But honestly, it shouldn’t take so much digging to find.
Most of the ingredients here are fine, although they’re not unusual. The choice of stevia will appeal to some people and not to others. But, the inclusion of ‘natural flavors’ is a bigger problem. The term is a general one and many people don’t like not being told exactly what they’re consuming.
Is Javita A Good Business Opportunity?
As you can see, the products from Javita aren’t that great. Most wouldn’t be competitive and customers may not be interested. Even so, they are health items and some demand would exist.
The health field can also be powerful, with customers often convincing themselves that the products work. And hey, they may offer some benefits. I haven’t used them myself but some reviewers are enthusiastic
That brings me to the next topic, money.
Javita suggests that you can easily earn, simply by using the products yourself and sharing them with friends and family. If you just wanted a little extra income, you might be able to just share your experiences with your friends and get some of them involved.
But, if you want to turn Javita into a decent income source, you can expect much more work. To understand what is involved, we need to look at the compensation plan. Javita breaks this plan into three parts, so we’re going to do the same with the discussion.
The first three ‘ways’ to make money with Javita are these:
They’re all mechanisms for making money from sales alone. So, at this point, you don’t have to recruit.
The first is the most obvious. You make money from sales. You actually earn based on the difference between the Member price (what you pay) and the retail price (what the customers pay).
Javita mostly uses a purchase-first model. With this, the main way to make money is to buy the products first and then sell them on. This is great for the customer, as they get the items as soon as they pay.
But, it’s not so good for you. It means you have to buy the items first and then hope you can turn a profit. You also have to guess what is going to sell. The process would get easier over time. Even so, it is a risk.
You do also get a replicated site from the company, so you can make sales that way as well. But, the main emphasis is on reselling.
The second aspect is interesting. You earn from people who sign up with an AutoShip. These customers will be paying the company directly and getting products shipped to them each month. There are two types of bonuses offered for preferred customers and you get whichever calculates out to more income.
Finally, you earn from your customer volume. So, if you have a large number of sales, the percent commission you earn increases.
In each case, you can earn up to 30% commission from sales. The bonuses seem to be mutually exclusive. This means that maximum commission per sale is 30% but there are multiple ways to reach that level.
It is great to be able to increase commission from sales alone and the options are nice too. Still, 30% seems to be the highest possible rate. It’s a decent commission but there are other MLMs that begin at this rate. At best, 30% is average for the industry
The next aspect is building your business. Javita offers four different approaches for doing so.
The first three are all specific bonuses. For example, the First Order Bonus means that you get extra income based on the amount that a new member orders. These are people that you recruit into the company who buy a starter pack.
It’s not clear whether this is instead of getting commissions on that first order or in addition. If you get commissions too, the bonus is generous. If you don’t, it’s not appealing and you’d earn less than with regular commissions.
The STAR Bonus comes from meeting various criteria, including purchasing a STAR Pack (this costs $499 or $999). There are then two approaches. You can do either one, or both.
- Option 1: You then need to reach 400 volume in sales and recruit three members
- Option 2: You need to earn 800 volume in sales and recruit nine people on autoship. The volume must come from your own purchases and orders flagged for AutoShip. It cannot come from one-time orders.
Oh – and you have to hit those goals in the first 30 days. Needless to say, most people won’t. The bonuses aren’t that good either. You just get $100 for hitting the first option and $50 for hitting the second.
Then, we come to the main aspect, team building. The general idea is simple, recruit people and get them to recruit others. At the same time, continue to make sales. This gives you the chance to earn from sales and from the success of your team.
Javita uses a unilevel system, which means that each person you directly recruit is placed below you. Anyone they recruit is below them and so on. You then earn various commissions and bonuses from them based on your rank.
There are 13 different ranks with Javita, going from Member to Crown Ambassador. The image below shows the basic commissions for the first six ranks. It’s not clear what happens after this but it’s likely that the numbers increase.
There are other bonuses as well. Honestly, the income potential is decent, as long as you can create a large enough team and move through the ranks.
In practice, most people don’t. As the image below shows, the requirements increase quickly. Meeting these goals is possible. But, many people won’t have the skills and expertise to build a team very far.
Rewards For Leaders
The final area is the leadership rewards.
These sound amazing and include trips and VIP treatments. This type of bonus is what attracts people to companies like Javita.
But, the best bonuses are reserved for getting into the top ranks. The requirements for those ranks are not easy. For example, the Royal Black Diamond rank requires 2 million in total volume, Crown Diamond requires 3 million and Crown Ambassador requires 5 million. Yikes!
You may well be able to make a little income from the company. But, very few people would have the knowledge and skills to reach the higher bonuses.
Income is still possible with Javita, as with most MLMs. But honestly, the products aren’t appealing and there is nothing unusual about the compensation plan. You simply don’t have any advantages with the company.
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