Amazon is a huge player in the online marketplace – currently offering somewhere around 400 million different products. With so many different items, Amazon offers products in almost every area that you can imagine, making it an incredibly popular choice for shoppers.
There are multiple ways to take advantage of this, including using Amazon FBA to sell physical products. But, with this post, we’re looking at how you can get paid to write reviews for Amazon. After all, reviews are how people decide what products to buy and companies want good reviews for their items. So, there is money to be made.
Writing Reviews On Amazon Itself
The most common way to make money with reviews is by building your own site, which is something that we’ll come back to later. But, another approach is reviews hosted on Amazon itself.
The site has an extensive review system that allows customers to leave feedback about products that they purchased. The reviews provide a visual indicator of the quality of a product and can significantly influence sales.
Additionally, Amazon uses the information to determine the order that products are displayed and which ones are featured. To take advantage of this, companies often pay for Amazon reviews.
In some cases, they’re simply asking for an honest review, so you’re free to say that you love a product or that you hate it. But, there are also companies that pay for positive reviews only. This means that you have to put a positive spin on any review you write, typically rating the item at 4 stars or 5 stars, regardless of whether it is any good.
If you can get connected in, writing those reviews can be a way to make money.
But, the official Terms and Conditions for Amazon have changed. At one point, companies could solicit reviews and even offer free products, providing this was explicitly stated in the review. This is no longer the case and paid reviews have decreased as a result.
The demand still exists and, as a result, you can still make money this way. Just bear in mind, you may be violating Amazon’s Terms and Conditions in the process. If you are still interested, there are two general approaches that you can take.
Working For Review Sites
There are many review-style websites out there that facilitate the reviewing process. They do this by helping companies and reviewers to interact with one another. They get review requests from companies and then pass them on to the people who work for site. The companies who want reviews pay a fee and the writers typically get a portion of that.
The style is effective for companies that want reviews and it is good for reviewers as well. This is particularly common in the field of eBooks because the products are digital and easily shared.
Countless websites offer services to promote eBooks on Amazon. Many of these sites rely on paid reviews as a key component of that service. One site that I’ve seen pays people enough to cover both the review and the purchase of the book.
Reviewers are told to purchase at a specific time and then have a set period to write and publish their review. The surge in traffic from the reviewers purchasing can often propel a book into a best seller list on Amazon. Plus, once the reviews come in, the book ends up with an appealing rating overall.
If you want to get started in this field, you have to find companies that are actively hiring. This can be tricky because most won’t explicitly state what they do since it's against the terms of service for many companies (including Amazon).
To get around this, you could pay attention to people who write reviews on Amazon and try to figure out which ones might be getting paid. For example, people who are paid to review books on Amazon often review the weirdest combination of books, including many low-quality ones. If you contact them, some may be willing to give you the information about who they work for.
There are also some lists online about sites that connect reviewers and companies. The site MoneyPantry has a good article that you can get started with and their list was updated earlier this year.
Working For Yourself
Review sites make it easy to find work but you often won’t earn much per review. It's an in-demand position because it seems easy and fun, so attracts people from around the world. In fact, some places will just give you product in return for your review, meaning you make no income at all. If you want to earn more, you’ll need to branch out for yourself.
One approach is to be noticed on Amazon. Many top reviewers regularly get requests to review products and they may receive free items for doing so. This practice is now against Amazon’s policies but it doesn’t stop companies from soliciting these reviews. And, many reviewers do continue to get compensated for their reviews in some way.
You do also need to be recognized as a significant reviewer. This will often mean getting into the top 10,000 reviewers and writing reviews that are very useful. As such, your reviews may need to be more comprehensive than most. Getting to this point is achievable but it will take significant time and effort.
A second method is to sell your services. For example, some people advertise on Fiverr, offering reviews for Amazon and/or for other services. If you do this, you can set your own fee, which potentially means more income.
However, if you’re going to promote in this way, you have to make yourself look desirable. This means having many reviews on your Amazon account already, including many for products that you’ve actually purchased and used.
In either case, you should maintain a good balance of reviews on your Amazon account, which will involve doing unpaid ones along the way. For example, if you’re being paid to write positive reviews, you’ll want some negative ones on your account to balance those out.
Is The Process Worth It?
Writing reviews on Amazon itself does work for making money. For example, I know a freelancer who writes book reviews for Amazon on the side. She earns perhaps $2 to $3 per review and might get 20 of those per month, so there isn’t a large amount of money in it. And, if you factor in the reading time, the pay is pretty abysmal.
But, she mostly reviews to get a little extra cash and a range of free eBooks. In many cases, she’ll also write the review based on skimming the book, rather than reading it cover to cover. In her case, the style works well. Nevertheless, even if she worked for dozens of different companies, her income would never be particularly high.
This pattern is true for most people who receive assignments from companies on a regular basis. As such, it can be an entertaining pastime the earns you a little money and possibly some free products – not a decent source of income.
For people getting approached by companies directly, the income potential is variable. Often, companies won’t want to pay you at all. Instead, you’ll be getting a free product to try. If that’s what you want, the style can work. But, if you specifically want to earn money, being a top reviewer won’t help you much.
If you’re advertising your services independently, the income potential is higher but it still isn’t great. After all, companies need a significant number of reviews to see any benefit from them. So, they don’t want to be paying a large amount per review.
Posting Amazon Reviews On Your Own Site
I make money writing product reviews on my own website, which includes many products from Amazon. But, I don’t do so in the way discussed above.
One reason is Amazon’s policies. Amazon doesn’t like people getting compensated for reviews – and you risk getting your account deactivated if you do so regularly. This makes it a very underhanded way of earning money. Even if you’re okay with that morally, it isn’t a good long-term approach. Instead, it’s better to follow a legitimate technique.
The other reason is that the approach I take is more powerful for building a long term income that you can rely each month. Instead of writing reviews on Amazon itself, I write them on my own websites. I then make money through Amazon Associates, which is the affiliate program that Amazon offers.
This means that I’m not getting compensated per review but rather for the way that visitors behave (i.e. buying something). There is much more income potential in this approach because you can increase the traffic to your site over time, easily getting 1,000+ visits per day within many product categories. Imagine that! 30,000 people every month maybe buying something through your website, and you don't even have to buy inventory or ship out products since you're not an “online store” (you're an informational review site)
With affiliate programs, you earn a commission on any sales that you make. For Amazon, that commission isn’t particularly large (it starts out at around 4%-10%). As a result, I often promote other products within the pages of my websites as well. Still, the largeness and trustworthiness of the Amazon brand can bring some key advantages to the table and the sales do add up over time.
As a writer, you have an in-demand talent that can be used to earn you TONS of money online. Information is the currency of the internet! Learn how to create your own blog-style website and make money through advertising.
You can choose to promote affiliate products or just use general advertising that pays per click. Write daily on a topic you think is interesting, and you can make a bunch of money online doing what you love!
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