Self defense is an important life skill to learn to protect yourself and your family if you were ever to find yourself in a life or death situation. Self defense training and tools can help you prepare mentally, physically, and emotionally for dangerous situations. Self defense tools include pepper spray, stun guns, tasers, batons, tactical pens, knives, and key chain weapons. This list doesn't focus on guns, but our gun affiliate program list has some great options there too. Here are 10 great self defense affiliate programs:
Self Defense Affiliate Programs
- Self Defense Company
- Reflex Protect
- Unbreakable Umbrella
- Survival Combat Fitness
- Target Focus Training
- Security Self Defense Weapons
- Swords of Might
- Chief Supply
- Knife Country USA
- URL: https://www.myselfdefensetraining.com/affiliate-partner-registration/
- Commission: 50%
- Cookie: 1 year
Self Defense Company is a leader in close combat training. Their founder, Damian Ross, is a Hall of Fame athlete, 4th international competitor, private contractor, and security agent with 3 Black Belts. Their self defense courses and products have been featured on NBC, CBS News, Fox News, ABC News, and Oprah.
They use SamCart to manage their affiliate program. Self Defense Company provides their affiliates with text links, banners, and email swipes. Affiliates earn commissions on all memberships and programs.
Why Should You Promote Self Defense Company: Leading self defense training, very high commission rates, automatic affiliate approval process
Affiliates can also promote that they are an approved contractor for the US Department of Defense.
- URL: https://www.shareasale.com/shareasale.cfm?merchantID=80085
- Commission: 15%
- Cookie: 90 days
Reflex Protect empowers families and workplaces to protect themselves with their non-lethal self defense spray and violence response training. Their patented spray head design with two safety offers highly effective results with less risk of being accidentally deployed. Unlike pepper spray, their spray gel sticks to where it hits and won’t affect people that don’t have direct contact with it.
Their affiliate program is hosted on ShareASale. Reflex Protect gives their affiliates access to a wide variety of banner ads, text links, and state of the art reporting tools. Their responsive affiliate management team is available to answer any questions and offer suggestions on how to optimize your marketing campaigns.
Why Should You Promote Reflex Protect: Unique self defense spray, patented design, great to promote to families and businesses
They also offer user training, certification, and a removal solution that neutralizes their gel within 2 minutes.
- URL: https://unbreakableumbrella.com/affiliate-program/
- Commission: 10%
- Cookie: 30 days
Unbreakable Umbrella is a multi purpose tool that can be used to keep you dry or protect you from muggers. It’s legal to carry, lightweight, and hits as strong as a steel pipe. Their umbrellas are handcrafted with high quality, lightweight materials for unrivaled strength to protect you from wind, rain, and everything else.
Their affiliate program is managed on their website. Unbreakable Umbrella provides their affiliates with customizable affiliate links to share with their friends, family, and viewers.
Affiliates can track their monthly earnings, sales, and commissions on their easy to use affiliate dashboard.
Why Should You Promote Unbreakable Umbrella:Umbrella that doubles as a self defense weapon, legal to carry, versatile and lightweight
Their umbrellas have been highly praised by their happy customers and influencers in the self defense industry.
Survival Combat Fitness
- URL: https://johnspencerellis.com/survival-combat-fitness-affiliates/
- Commission: 50%
- Cookie: 60 days
Survival Combat Fitness is a self defense fitness program that teaches highly effective Krav Maga methods that can help save your life. They offer a complete hand to hand combat survival system that gets you in fighting fit shape at home with no special equipment. Customer can learn self defense tactics at home for a fraction of the cost compared to other classes.
Affiliates can sign up for the Survival Combat Fitness affiliate program with Clickbank. They’ve created promotional videos, banner ads, text links, and logos. Affiliates can share their unique links on their blog, website, emails, newsletters, and social media pages.
Why Should You Promote Survival Combat Fitness: Street fighting self defense training, close to zero refunds, top converting offers
Affiliates can reach out to their affiliate manager, John, if they need anything.
Target Focus Training
- URL: https://targetfocustraining.com/affiliates/
- Commission: 30% on products, 10 on live training%
- Cookie: 1 days
Target Focus Training is the global leader in self protection. Their powerful self defense system is scientifically proven to quickly stop any attacker with simple, intuitive movements. They’ve sold over 300,000 self defense courses and had more than 3,000 live training participants.
Their affiliate program is managed in-house. Target Focus Training has created a resource center full of customer testimonials, banners, custom links, email templates, and more. They also frequently update their deals and promotions to help increase conversion rates.
Why Should You Promote Target Focus Training: Most effective self defense course, two ways to earn commissions, flexible affiliate program
Affiliates have the freedom promote on their website, blog, emails, or whatever means they think will convert leads as long as it’s not spam.
Security Self Defense Weapons
- URL: https://www.securitydefenseweapons.com/affiliates/
- Commission: 5-10%
- Cookie: 30 days
Security Self Defense Weapons hand tests all of their self defense weapons, surveillance systems, and security tools to keep your family safe. Customers can trust they are receiving the expert advice backed by their satisfaction guarantee and lifetime warranties. Along with selling high quality self defense and personal safety items, they also have a blog full of security defense information and advice.
Affiliates can sign up for the Security Self Defense Weapons affiliate program on their website. They provide their affiliates with access to over 80 optimized banners, customizable links, exclusive promotions, and comprehensive affiliate tools. They also have a refer a friend feature that makes it easy to refer friends and family on social media pages, email, and more.
Why Should You Promote Security Self Defense Weapons:Defense products to increase your safety, high performing marketing materials, affiliate bonus opportunities
Affiliates can also earn monthly bonuses of $5 all the way up to $250 based on their sales volume.
Swords of Might
- URL: https://www.shareasale.com/shareasale.cfm?merchantID=73110
- Commission: 10%
- Cookie: 1 day
Swords of Might offers the most comprehensive selection of swords online. They offer swords, armor, and martial arts weapons for every interest and budget. They carry a great selection of almost 800 security gear and self defense products. Their security products include pepper spray, tactical pens, stun guns, expandable batons, and flashlights.
They have an average sale of $100 with products that range from $10 all the way up to $10,000. Swords of Might has partnered with ShareASale to oversee their affiliate program. Affiliates can access their wide variety of creatives and state of the art reporting tools on their easy to use affiliate dashboard.
Why Should You Promote Swords of Might: Largest online sword list, 700+ self defense products, high average order size
They will ship to any country that their swords and defense products are legal.
- URL: https://chiefsupply.com/pages/join-the-chief-affiliate-program
- Commission: 5%
- Cookie: 45 days
Chief Supply proudly provides the US military, firefighters, EMT’s, police officers, and the general public all over the country with high quality supplies. They carry 55,000 premium quality public safety products from 375+ of the most trusted manufacturers in the industry. All of their self defense products are carefully selected by their team of experts.
They have an average order of $100+ per sale. Chief Supply uses Commission Junction to run their affiliate program. They supply their affiliates with professionally designed creatives, product data feeds, and real time tracking tools.
Why Should You Promote Chief Supply: Best selection of safety gear, huge product inventory, increased commissions available
Top performing affiliates may be eligible to earn up to 10% commissions based on their sales volume.
Knife Country USA
- URL: https://www.avantlink.com/programs/13338/knifecountryusa.com-affiliate-program
- Commission: 5%
- Cookie: 30 days
Knife Country USA is a family owned and operated online knife superstore. They offer the largest online inventory of knives and accessories. Customers can find the best deals on the most popular security equipment and self defense brands backed by their 100% satisfaction guarantee.
Their affiliate program is powered by AvantLink. Knife Country USA has an average order value of $78. Affiliates have access to all the marketing materials and tools needed to start earning great commissions right away.
Why Should You Promote Knife Country USA: State of the art self defense equipment, reliable knife and outdoor tool dealer, lots of deals and discounts
Affiliates can also promote their free shipping offer on all orders over $30.
- URL: https://www.shareasale.com/shareasale.cfm?merchantID=40701
- Commission: 5%
- Cookie: 30 days
Grindworx is your online resource for low cost knives, military, law enforcement, collectibles, and self defense products. Their personal protection and defense tools include stun guns, batons, daggers, utility knives, and defense pens. They offer free shipping on orders of $49+ with no maximum on weight or size.
They've teamed up with ShareASale to oversee their affiliate program. Grindworx program benefits include stylish banners, robust reporting tools, timely commission payouts, and a proactive affiliate management team. Affiliates can add any of their premade banner ads and text links to their website and blog.
Why Should You Promote Grindworx: Affordable knives and defense gear, 300+ personal defense products, lots of marketing tools
Their affordable prices help increase conversion rates and higher commissions for their affiliates.
Affiliate Website Ideas
Now that you've learned about 10 great self defense affiliate programs, it's time to pick a niche to target. You could focus on self defense training courses. Self Defense Company is the leader in online close combat training. Affiliates earn a very generous 50% commission rate. MMA training or martial arts could be part of this as well.
Non-lethal self defense products is another great niche idea. Reflex Protect has created a non-lethal self defense spray that is safer than pepper spray with the same effective results. They offer their affiliates 15% commissions on all sales.
You could also promote concealed self defense weapons that are legal to carry anywhere and not look like weapons when not in use. Unbreakable is not only a high quality, lightweight umbrella, it can also be used as a self defense baton. Affiliates receive a 10% commission rate.
Lastly, one of the most popular niches for women in self defense, is a combination of self defense and fitness. You know, Tae Bo type stuff. Of course, people can argue the effectiveness of that type of self defense, but it's a niche market, and isn't that the point of all this?
Boost Your Affiliate Earnings
These 10 affiliate programs are just the beginning of what's possible. There are hundreds of ways to earn affiliate commissions with your website, including product reviews, top 10 lists, how-to guides, and more.
But what about traffic and conversions? How do you make sure your affiliate links get clicked?
I used the affiliate training here to turn my brand new website into a six-figure income generator in less than two years. Build a business, not just a pocket-money side project!