Keyword research is essential to any website hoping to get free traffic from search engines. Without proper keyword research (and topic research) you are flying blind. Each post would be a “guess” at what your target audience is looking for, and how many are looking for it! In my review of Jaaxy I'd like to show you why it's the best tool for your keyword research
I also want to show you how using Jaaxy can actually make you more money from existing campaigns, and properly create new money-generating sites.
A look inside Jaaxy
Jaaxy has a lot of features that other keyword tools do not. Here's a list of the features I use most, and what they do.
Features I Use Every Day
This is the most obvious one to use. It's the core of keyword research. Getting good keywords means you'll know which topics get the most traffic and which ones you will rank for most easily. This is a big topic to cover, so this will be covered more in depth below
You will have more keywords than you know what to do with. You can also sell keyword lists, or use them for your PPC campaigns (more on that in the video below). You can export as a .txt file or .csv (spreadsheet), and even choose which keyword data you want to include. I will also expand on this topic below.
Checking your site rank and keeping records of it can show you if changes to your site worked well or not. You can track data for any site (ie spy on your competition), and see who's ranking ahead of you. Type in a keyword and a domain, and you'll see you page/rank location.
Know WHO is ranking for your desired keywords, and what they are ranking with. Check a list of popular web 2.0 properties and article directories that rank well in SERPs like YouTube, Vimeo, Squidoo, Hubpages, and more.
This not only gives you insight to what your competition is using to rank, it shows you what's NOT ranking, and you can use this to your advantage. No YouTube videos ranking for your KW? You need to go make one.
Features I Use Sometimes
I really should use this one more than I actually do. This feature will give you the top 10 results of your target KW. For each result, you can see data related to their ranking page like Google Page Rank, meta data, backlinks, word count, keyword density, and a few other things.
The details can be a bit tedious, but if you compare the top ranking sites and find out what they're doing to rank, you can mimic their strategies to squeeze your way onto page one. Data like this can show you how to properly optimize your page for search engines.
Do all the top ranking pages have over 1,000 words? You need it too. Do they have the KW in the title? You need that. Does KW density vary greatly? You probably don't need to worry about that.
Another cool feature but I only use it when I forget to save some good KWs I found. It's just a way to look back into your search history so you don't lose all that great data.
Features I Rarely Use
To Do List
I make my own to do lists outside Jaaxy, so I don't really need to use this feature. Plus, there are already keyword lists, so aren't those a to do list as well?
I learned how to do keyword research inside Wealthy Affiliate, so I don't make much use of the training. However, if you are new to Jaaxy, I highly recommend you watch these videos. PLUS, I offer some exclusive training for Jaaxy which you'll find out more about below.
UPDATE: Jaaxy 2.0 was recently released and they've updated the training. There's 2 videos, 20 minutes each, and they are quite useful for beginners and intermediates, especially since they simplify the research process quite a bit versus other similar tools.
I do my own research for affiliate programs just by searching in Google. But if you don't know how to do this or just want to centralize your research, this is pretty cool. It searches some popular affiliate networks like Clickbank, Link Share, and Commission Junction to check for affiliate programs/offers related to your niche.
Personally, I think it's a bit limiting because there are so many other networks and lots of private programs as well. I'll stick with Google for now. Just type “my niche” and “affiliate program” into a search engine and see what pops up!
This is a list of popular topics being searched on websites like Twitter, Yahoo, Google, and Amazon. The topics shown aren't always related to your niche, so you might have to get creative using the info here. You'll see a lot of TV shows, politics, and new technology stuff listed here. Anyway, these topics not being relevant to what my sites are about is why I rarely look at this info.
The Main Attraction: Keyword Data and Keyword Lists
Let's take a look at what Jaaxy tells us, and how we can use it to get traffic to our website.
In the screenshot below I did a search for “barbecue”. Jaaxy gives us a few important pieces of data; I'll cover them in order of importance.
1) Monthly Searches
This tells you how many people are searching for the term each month. Higher is better because there's more interest in the keyword.
2) Estimated Traffic
This will tell you how much traffic you can expect if you rank on page one. There are 10 spots on page one, and whether or not a person clicks your site depends on the title, meta, and other factors. Again, a higher number is better.
3) QSR (Quoted Search Result)
This is your competition. Lower is better. This is a piece of data that no other keyword tool in the world offers. The QSR is the number of websites with this exact phrase on their site. This is your true competition.
Under 300 is a medium-competition keyword. Under 200 is a low competition keyword.
4) KQI (Keyword Quality Indicator)
This is a broad look at all factors related to the keyword. Green means it's a good keyword to target (high chance of ranking). Yellow is just an average keyword, and red means you can safely skip this one or it may take much longer to rank.
5) SEO Power
Also contributing to the KQI, SEO power tells you how easily an SEO optimized post/article will rank. Generally speaking, longer keywords will have a higher power than shorter ones because they are more specific and less competitive.
6) Domain Availability
This will tell you which domains are available for a specific keyword. Exact match domains still rank well despite recent Google updates!
I don't use this feature a lot because I don't buy domains much, but for someone buys domains wholesale, creates lots of niche websites, or creates websites for other people, it's cool that you don't have to open up a domain registrar in another tab to check domain availability.
7) To Do
An easy way to add something to your To-Do List.
8) Save Selected
A great way to compile keyword lists. High traffic, low competition keywords are in demand for online marketers. Create lists to offer as bonuses to your readers, or use them to lay out the beginning structure for a niche website you want to create. Create a new list each time, or save to an existing list.
9) Related Keywords
See what people are searching for related whatever you just searched. You can see from the screenshot that people are searching for “weber charcoal grill”, which is probably a brand. I can click this to dig into this keyword, or go search in Google to see what it is. I can also use the “affiliate program” feature to see if Weber has an affiliate program I can join to promote this product.
Video: The Best Way To Use Jaaxy
3 Exclusive Bonus Videos
So it's pretty obvious that I like Jaaxy and use it all the time. It's a tool I use every day. Finding low competition high traffic keywords and discovering new keywords to target for my online businesses has been crucial to me growing my sites, and making more money from them.
It's also been extremely helpful for me to provide awesome keyword lists for various promotions, courses, and other extra stuff I do one One More Cup of Coffee.
And even though I've already written a TON here on how to use Jaaxy and what all this keyword data stuff means, you probably still have some questions like…what the heck do you do with all this stuff?
So I've created 3 bonus videos for those that want to sign up for a Jaaxy Pro account. Everyone gets a free trial regardless, but for those that want to get Jaaxy Pro, I want you to be able to use it correctly, and with confidence.
These videos are in addition to the training that Jaaxy provides, and not available to other Jaaxy subscribers.
Topics they cover include
- How to get free access to millions of hot keywords
- Finding questions people are searching for
- Finding products that solve problems
- Building a niche website using keywords
- Planning the next 6 months of your marketing campaign in 20 minutes
- Making TEN blog posts from ONE keyword
- How to keyword-optimize a blog post
- Properly linking your posts using keywords
- The easy way to do SEO and get ranked
So, take the free trial, play around with it, and after you sign up for pro, email me your receipt, a screenshot, or some kind of proof that you signed up. Then I'll send you those 3 bonus videos right away.
Test Jaaxy for Free
Take her for a spin! Get 30 free searches in Jaaxy without even giving over your credit card. Use what you learned here today and see what you can find.
And don't' forget, once you're done if you decide to upgrade to a Pro account let me know and I'll get you those videos ASAP.
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