12 Minute Affiliate is a very popular Clickbank Product that’s been around for a few months, and gotten mixed reviews, so I wanted to buy it for myself and see what it was all about. Devon Brown, the main guy you hear in the sales videos has an infectious, enthusiastic personality
Are You Ready To Work Your Ass Off to Earn Your Lifestyle?
Are you tired of the daily grind? With a laptop and an internet connection I built a small website to generate income, and my life completely changed. Let me show you exactly how I’ve been doing it for more than 13 years.
No products to create! No website to build! No struggling to find traffic! It was hard to say no!
Of course, I’m being a little sarcastic here because after 10 years in this business, I’m pretty used to dismissing these kinds of claims.
Surprisingly, 12 Minute Affiliate exceeded my exceptions and was a pretty good product. But would I really recommend this product to my mother? You can keep reading my review here to peek inside the members area, see what the training is all about, and see if you agree with my final thoughts on the product.
Even though 12 Minute Affiliate was a pretty good product for the money, it still couldn’t break me from my 8-year streak of recommending this system for newbies who want to create long-lasting, reliable income online.
Sure, it’s much harder to sell you on a system which takes more work, is harder to do, and still not guaranteed, but honestly, making money online isn’t that easy. The good news is that I offer my personal coaching as a bonus for anyone who joins, so you get access to the brain of a six-figure marketer while you build your business, at no extra cost.
In the meantime, you can fiddle around with some of these “easy money” systems for a while. Just remember One More Cup of Coffee when you’re ready to take action and look at the next 10 years of your life… not the next 10 days.
12 Minute Affiliate Review
12 Minute Affiliate from Devon Brown and David Sloan is a product that centers around the idea of sending out emails to promote affiliate products. This is a proven system to make money, and sending out emails this way is one of the most common ways to make money online.
What 12 Minute Affiliate basically does is create the landing page (opt in page) for you, including your personal affiliate links, and then sends out a pre-made list of emails to shoot out once per day to promote a couple of their favorite products. They really did “do everything for you”, and I was surprised that they delivered on this promise.
Unfortunately, what’s not really clear until you complete the training is that you’ll still need to get traffic to your sales funnel. They’ve got traffic packages you can buy, but prices start at $192 and go all the way up to $3,840. Yes. Almost $4,000 for sending traffic to your landing page from an unknown source.
Keep reading below to see inside the members area, learn about the training, and see what my final opinion is on this product.
Before we get started, here’s a screenshot of my receipt, to prove that I bought this product. Keep in mind that $9.95 is the intial signup fee, and to be an ongoing member you’ll need to pay $47/month after that.
Inside The Members Area
The navigation inside the members area of 12 Minute Affiliate is pretty easy to navigate. You can basically do all you need to do with two tabs:
- Getting Started
- Done For You Traffic
Many of the other tabs are upgrades, including membership upgrades, private coaching ($297), and a mysterious Platinum membership, which requires another application and they do not list the price.
You’ll also get access to the Facebook group, a couple of extra training videos, email swipes, and information about your sales funnel.
My Comments About 12 Minute Affiliate Training
The training inside of 12 Minute Affiliate is clear, concise, and accurate. In fact, the entire checklist of what you need to do is just 6 steps, and very clearly outlined in a PDF document.
What you’re going to be doing as part of the training is basically this:
- Sign up for Clickbank
- Sign up to Aweber (for sending email)
- Pick your niche (make money, lose weight, personal development)
- Enter a code from 12MA to set up your email sequence
- Buy traffic to send to your done-for-you opt-in page
The email opt in page you get is a little corny, but certainly not the worst I’ve seen throughout all the reviews I’ve written of other “done for you” funnel systems. I could certainly see some kind of audience opting into a page like this.
What’s even better is that the products you’ll be promoting (at least within the weight loss niche), are doing some really decent sales. I looked them up on Clickbank, and all of them have high gravity and good payouts, which means affiliates are earning money selling this stuff.
Unfortunately, I would personally hesitate to promote these particular products. Sure, they’re making money for affiliates, but it doesn’t mean they’re actually a good product. Many times in the world of affiliate marketing, the profitability of a specific product is understood to mean that the product is “high quality”. That’s not always the case though, and it may just be that it has great advertising, but delivers a pile you-know-what.
Here’s what I mean (see image bel0w).
A super secret weight loss product that accidentally melts away fat and is saving lives? Ummmmm. Sounds like total BS to me. Maybe I would have promoted something like that 10 years ago as a n00b, but not now. What exactly is that supposed to be, and are you actually going to buy this weight loss product to vet the quality? I’m guessing not.
Most people are just going to blast out these emails hoping to make sales and aren’t too concerned about whether the person on the other end of the transaction actually gets something valuable.
I’m just saying that this weight loss stuff doesn’t seem very ethical to promote, at least from my perspective.
Can You Actually Make Money With 12MA?
I’ve got some screenshots below to prove it (from the Facebook group), but yes, it looks like you can actually make money from 12 Minute Affiliate. I just have one problem…profitability. Making money is not the same as actually making a profit.
Here’s what I mean.
Let’s say you spend $100 in ads, but only earn $20 in commissions. Sure, you made $20 in revenue, but once you account for the $100 ad spend, you actually lost $80.
Is profitability possible with 12MA? Yes. These are real products, with real people buying them, and 12MA is sending you real traffic to your opt in page. However, I haven’t seen any numbers so far that look convincing like this could be a profitable campaign.
The BASIC traffic package sends you just 90-100 visitors to your opt-in page, and costs $192. That means you need to sell two hundred dollars in weight loss products just to break even. That’s a helluva conversion rate if you as me! Over time, with optimization and recurring sales, you might actually be able to pull this off, but it’s going to take some time.
Each $192 package at a time.
How much are you willing to spend to find out?
Some Results So Far…
- Spend $100, earn $27
- Spend $199, earn $60
- Spend $100, earn $0
- Spend $300, earn 1 sale
What About Support & Help?
With your membership to 12 Minute Affiliate, you get access to a Facebook group. This group is very active, and very supportive. Even in just the few days I observed, I saw lots of people cheering each other on, posting questions, and getting real responses from other members and moderators.
Actually, there were posts from Devon Brown himself, and even lots of pictures of people making their first commissions online. I’ve got nothing but good stuff to say about the Facebook group.
In terms of support, it’s probably fastest to just use the Facebook group, but there’s also a phone number and email address. I sent an email a few minutes ago, and will update this when I get response. I called them as well at the listed phone number, and it went to real phone number, but they were on the other line. I’ll call back later today!
Update: Well, 6 days later I never got a response. Also, I called back and the line was still busy. The Facebook group is still very active, and many people post screenshots of the email subscribers they are gaining. However, many of the sub counts are just 2-3 subs, and if you’re paying $200 for 3 subscribers, those are not good numbers.
Is 12 Minute Affiliate A Scam?
With products listed on places like Clickbank, it’s pretty common to wonder if it’s a scam. As far as I can tell, no, 12 Minute Affiliate is NOT a scam. They delivered a working product, with a functional support system, and you even get the added benefit of joining an engaged community in the FB group.
Pros & Cons
Pros
- done for you full funnel setup
- automate a 3-month email campaign in seconds
- choice of niches and products to promote
- active Facebook group
- legitimate stories of people earning their first money online
- positive, engaging, experienced mentor in Devon Brown
- options for 1-on-1 coaching & extra help
Cons
- expect more costs as you build your business (autoresponder, traffic)
- the traffic packages are VERY expensive ($192 MINIMUM)
- seems unlikely you’ll earn a net profit from this venture
- possibly sending out email spam
- promoting low quality products from Clickbank
Should You Buy 12 Minute Affiliate?
There was a lot to like about 12 Minute Affiliate, but personally, this is not something I would recommend you invest your money into. The main reason I wouldn’t recommend it is that I just can’t see this being profitable over the long term. The numbers just don’t add up for me. Here’s how I see it:
- $192 for a “traffic package”
- Receive 100 Visitors
- 25% opt-in rate (per their numbers) means 25 subscribers
- $42 average commission for Clickbank weight loss products
- $192 spend / $42 commission = 4.5 sales to break even
- 5 sales / 25 subscribers = 20% conversion rate to profit
- Even at 20% conversion you’re still just barely breaking above even
So as far as I see it, I need an email subscriber list from an unknown source, to convert at 20% for a sleazy Clickbank product on how to lose weight. That’s some wishful thinking if you ask me. What do you think? Do you think the 12 Minute Affiliate system has potential?
Nathaniell
What's up ladies and dudes! Great to finally meet you, and I hope you enjoyed this post. My name is Nathaniell and I'm the owner of One More Cup of Coffee. I started my first online business in 2010 promoting computer software and now I help newbies start their own businesses. Sign up for my #1 recommended training course and learn how to start your business for FREE!
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Gary Davis
I tried this system for one month , I tested their solo ads vs solo ads from Udimi for 1/3 of the price and got better opt ins from Udimi. A couple of the email sign ups that I got from 12 minute affiliate were from Nigeria lol. You are correct in saying the source is unknown and people are supposed to take their word for it that the solo ads they send to are really legit. The price tag for all that they do each month has to be low for the minimum of $100 you pay for about 15 signups to your email list. I was hoping Devon brown and co could do better than this and be more transparent, but if you have a couple hundred dollars and want to learn clickbank affiliate marketing then you will learn quickly with this program, but I suggest people do it for a month then leave and create their own landing pages and email list build. I wouldnt call it a scam, but the most expensive part of this program has no transparency. $100 for 100 email signups and not knowing where they are coming from is not cool.
Nathaniell
Wow. Thanks for the insider review Gary! Sounds like I was pretty much spot on about what I suspected would happen. Low quality traffic doesn’t convert to sales the same as high quality traffic, for sure!
I agree with you that people should be building their own landing pages, and collecting their own emails, so they know WHO is signing up and under what conditions. A person who signs up to an email list for a product you created about weight loss is more receptive to things that you will recommend to them. They already trust you.
Some random dude in Nigeria would not be the same type of email subscriber!
I know it’s very intimidating to learn how to do email marketing, and that’s why “done for you” funnels are so attractive. But people will learn the hard way by spending money and not getting a good ROI on their investment. I just hope people don’t go all in on some of these traffic packages because you might end up sinking thousands of dollars into this program and never seeing that money again.
Martin Burt
I must admit Nathaniel I did see this product and I had it on my list to review. Before even reviewing it I had doubts that it would deliver on their promises. After reading your review I think I was justified to have these thoughts. Like you so rightly point out the figures just don’t add up and you would need massive conversions to actually see any profit. Many people forget about the costs involved in any business to make sales and just get drawn in by the possible sales figures. I loved the honest review about a product that doesn’t quite hit the spot. Are there are similar products that you would recommend?
Nathaniell
Stuff like this is easy to spot right from the advertising page. Impossible claims and “too good to be true” promises are the first sign that you are dealing with something risky.
Surprisingly, so far, 12 Minute Affiliate is the best of the bunch I’ve reviewed that have a similar system. The funnel worked. The emails weren’t tooooo bad in terms of scammy-ness, and Devon Brown was active in the Facebook group.
Other things I’ve reviewed were 10 times worse.
But just because this one is the best of the bunch doesn’t mean I actually recommend that people buy it!
Faheem
Just the name alone made me cringe. People want results without doing any work. Maybe that could be possible if you were the only ones on the internet, but with more than a billion people online with many looking to make money online, people ought to realize that if things were really that easy everyone would be doing it and it would get saturated fast anyway.
I personally have some skepticism regarding the Facebook group. Are they actual real profiles belonging to different people?
Nathaniell
That’s a good question about fake profiles in the Facebook group. There could definitely be “plants” showing their screenshots. I saw one which was definitely fake, a guy claiming to make something like $20k every day from the system, but it’s impossible to say whether he was hired my 12MA.
It’s possible that he was trying to scam 12MA members because in the comment area of the post a bunch of people were asking him to DM them how he got that results.
My guess is that he got them into an email list or pitched them some kind of other product once they send the DM!
Twack Romero
It never ceases to amaze me, how many of these types of programs are out there. Luckily, you have provided the relevant facts, so people like me don’t end up throwing good money after bad.
Following through your article, I was thinking that it actually looked like a worthwhile venture. Everything seemed to add up. There was just enough there to entice me. It would have taken me in and I would have probably paid for at least one upgrade before realising the error of my ways. It’s very easy to become depondent.
Most of those who look at this type of product, wouldn’t have the funds for the upgrades. I was lucky to enough to read your article and hopefully many more will. The only people that really seem to profit from systems like this, are the owners.
Nathaniell
That seems to be the new plan from some of these gurus. Deliver some low-level of value in the initial product purchase, gain trust, then hit people with expensive upsells and upgrades in the back end. I’ve reviewed a couple of these product like this in the past few days.
People are smart nowadays. They’re harder to scam! LOL.
That’s why these product reviews are so important IMO. This way you can see what’s going on inside the product BEFORE paying for anything.
fyre
It didn’t take me 12 minutes into reading your 12 minute Affiliate review to see a bunch of red flags for me!
First, the upsells were making me cringe. After that, as I was still reading, curious to see what they have affiliates selling, it was the shady ‘products.’ In my world, if I cannot stand behind a product 100%, I’m certainly not selling it to anyone else.
Even if their program isn’t a scam, from your write up, I can see they are doing themselves a huge disservice by utilizing products like that.
Between the upsells, the mysterious ’12 MA Platinum Membership’ with zero transparency, the upsells and the janky products, it’s a huge, yet polite, “no thank you Sir” from me as well.
Nathaniell
Transparency is a problem with a lot of these products, but that’s how the gurus do these day. They make something look “easy” and cheap, but string you along for lots of upsells along the way. I guess I could tolerate that if they were delivering value along with it, but what you get just doesn’t match what you pay IMO.