Product Name: YouTube Cash Blueprints
Product Owner: Patrick Chan and Gerald Soh
What Is It?
Training focused on multiple strategies for making money using YouTube.
Before You Buy:
YouTube Cash Blueprints is interesting because it promotes multiple different business models for making money online. These models are referred to as blueprints, and there are five of them offered as part of the product. The five models are discussed very briefly below.
Model 1: YouTube Store
This model is simply focusing on the development of a store that sells merchandise specializing on a specific topic
Model 2: Passive Income with Affiliate Marking
Pure and simple, this model is making money through affiliate marketing, through similar approaches that other online marketers use. This particular model does not focus on YouTube, but rather affiliate marketing through approaches like review sites.
Model 3: Lead Generation Blueprint
Ways of generating traffic and leads, particularly through YouTube, and how to sell these for profit.
Model 4: ‘Cloning’ the YouTube Model
This model essentially focuses on the need to have an effective business model and some ways of choosing one.
Model 5: Launch Commissions Blueprints
How to earn affiliate sales from taking advantages of the product launches by other people.
What I Liked:
There are some advantages to providing multiple methods of earning money, and the five different blueprints that are part of YouTube Cash Blueprints allow for people with different approaches to make money online.
I also liked the bonuses that came with the product. In general, they provided more training than the videos that made up the core of YouTube Cash Blueprints (videos that I felt were very limited). These bonuses included additional training in the form of pdfs and some private label rights, which may be useful to some people.
The final thing I liked about the product was the price. $37 isn’t too much to pay as a one-time fee for training, although personally I don’t think it was worth the price.
What I Didn’t Like:
If a website is going to offer me proof that their method actually works, I would really like it if just once that ‘proof’ actually meant anything.
Now personally, I’m not so sure that these graphs actually tell me anything at all. First, they show traffic over two days. This isn’t enough time to show any trends, particularly as new videos often get high traffic the first day or two, but not subsequently.
Okay, so three videos on YouTube were getting traffic within 24 hours. My question is how many were posted in total, because I would bet that just as many videos were unsuccessful.
The next piece of ‘proof’ really isn’t any better. This does show that the author of the video was able to get good ranking within YouTube, but ranking is only part of the equation.
When it comes to ranking on search engines (and by extension, on YouTube), there are two important factors: how well you rank, and how much that term is actually searched.
For example, the example on the left of the image above shows first page results for a search that had 11,300 results. There is absolutely no indication of how often the keyword was searched, and the amount of other pages is also a little low for YouTube.
A simple search of my own on YouTube turns up more than 2.5 million results.
At the end of the day, just about anyone can rank on YouTube, Google or another search engine if they pick keywords that are obscure or are not searched often. The real trick is getting ranking on keywords that are actually good.
There is no real way of telling whether YouTube Cash Blueprints is able to do this or not based on the evidence that they provide.
This should be a clear warning sign.
Success on YouTube
An important thing to point out, which isn’t made clear in YouTube Cash Blueprints, is that while YouTube might act as a search engine, there are some major differences.
Now I’m sure that some people search YouTube for information, particularly when they are trying to work out how to do something challenging.
However, many more people browse YouTube simply for entertainment.
This means that they rapidly flip from one video to another, without much engagement in the comments section or any product links.
This can make it much harder to make profits through YouTube, as you have to hold onto the attention of the viewer.
The Charlie Bit my Finger video is used as an example of how successful YouTube videos can be.
Now personally, I have never heard of this video, but it only takes a YouTube search to see that it really is popular.
So what does this mean?
Social media, including YouTube has the ability to make some content go viral. This means that the popularity of a given image, video or website (really anything that can be ‘shared’) increases dramatically as people share it with friends and acquaintances.
No one really knows what makes something ‘go viral’, and if you go to YouTube and actually watch the Charlie Bit My Finger video, you will notice that there really isn’t anything unusual about it.
Yes, anyone can make a video like this one, and many people have. However, making a video like this doesn’t mean that it will go viral, or even be popular at all. The internet is unpredictable like that.
Misuse of Terms
Auto-pilot is a lovely catchphrase that implies making money without much effort, or any effort at all. However, most of the time it doesn’t really mean anything.
In this case, the owners of YouTube Cash Blueprints are asking that you get lots of traffic (potentially) if your videos get ranked.
Now, you actually have to do work to make the videos in the first place, and to get them ranked, so the process isn’t really auto-pilot at all.
The site is also misleading, as it kind of implies that there is no need to develop a website or products.
However, this list actually applies only to one of the five blueprints, which is the Launch Commissions Blueprint.
Additionally, this isn’t even true, because in the video for this blueprint, the processes of choosing a domain name and building a review site are actually discussed.
In fact, the list of what you need for Launch Commissions Blueprint is even more explicit.
Jack of All Trades
Honestly, it feels like YouTube Cash Blueprints tries to do too much all at once. Most training programs focus on a single method of earning money online, and there is a reason for this.
Regardless of what method is being taught, making money online requires learning new approaches and process, many of which don’t come naturally.
Because of this, the best training programs are the ones that provide a large amount of information and support for people learning. By providing five different approaches, YouTube Cash Blueprints pretty much guarantees that the amount of training and content will be lower than ideal.
This problem is immediately evident in the member’s area as the amount of detail and training for each model is sparse. The videos range from around ten minutes to thirty minutes, and were low quality (just a PowerPoint presentation with narration) and there is only one per blueprint.
The blueprints presented would be difficult to actually follow, particularly for beginners, as key steps are not discussed and the focus is what to do, not how.
When you purchase access to YouTube Cash Blueprints, the very first thing that you see is an upsell.
I’m not going to talk about this upsell much, but I wanted to mention it because it annoyed me so much. I understand sites trying to sell me products that enhance the one I just paid for, but at least give me the chance to try out the one I bought first.
What made me laugh a little about this upsell was the following notice:
So in other words, ignore the upsell and you earn very little money.
However, if you choose not to follow the upsell, then you are going to be following the methods in YouTube Cash Blueprints, which are supposed to be fantastic.
Clearly, there is a conflict of perspectives here, as this image clearly suggests that just following YouTube Cash Blueprints isn’t going to help you much.
In which case, what was the advantage of buying it again?
Reliance on YouTube
The popularity of YouTube underlies most of the strategies that YouTube Cash Blueprints promotes, and at the end of the day this is a risk.
Popularity is not something that is static and over time, some companies become more popular and others become less popular.
YouTube certainly looks like it is here to stay, but really there is no way to know. Any online business that is solely built on a single company, whether it is YouTube or anything else, faces significant problems if that company goes under.
This is a problem even if YouTube stays in business, but loses some of its traffic to a competitor. This is a very feasible situation, and would result in a decrease in profits from any venture involving YouTube.
Note From Nathaniell
Another thing to think about is how you are actually create these YouTube videos. You absolutely cannot steal other people's videos. You cannot download and re-upload the content onto your own channel. So you must create unique content. Do you have a camera phone? Do you have camera equipment and video editing software? Do you have hilarious friends/kids and/or like doing pranks? Do you own a couple cats?
The videos are immensely popular are random, and often part of a much larger YouTube channel. Filthy Frank's Harlem Shake video went viral in 2013. But have you seen the other material on his channel? Unless you are mentally deranged you will probably find it shocking and offensive. Who could have predicted that the Harlem Shake video would go viral?
Creating and editing videos takes time, effort, and skill. It's possible to learn, but simply won't happen over night. Everything else viral is pretty much ball-punching, FAILs, cat videos, and clips of people having mental breakdowns in public. Does that sound like a solid business model to you?
Who Is This Product For?
This product is probably most effective for people who are already experienced in making money online, as it adds potential new revenue streams. In general, the approaches in YouTube Cash Blueprints can be effective at earning money, but having a background in the processes of internet marketing is important for actually using these blueprints successful.
This product isn’t good for anyone new to making money online, as the instructions are not clear enough, and the approaches work best as individual revenue streams, not as individual businesses.
Finally, trying to focus on multiple different approaches to business is not an effective approach for someone new to the field.
At the end of the day, YouTube does have the potential to create significant traffic and this traffic can be turned into a profit. However, YouTube Cash Blueprints tries to incorporate too many different approaches and provides minimal training for all of them. For beginners and for people experienced at making money online, it is more effective to focus on a single approach, and grow from there.
It is very possible to make a profitable business online, even if you are a beginner, but one of the key aspects of learning online business techniques is making sure you have lots of training and community support. See how to get excellent support and training at Wealthy Affiliate, the training center I recommend for anyone serious about starting an online business.
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