Making money online with internet marketing is just matching a product to a buyer on the internet.
A buyer wants a product. You find the product. You make a website featuring that product. The buyer lands on your site, buys the product, and you make a commission.
It's something that most people don't understand, and few people teach.
Internet marketing is just about connecting people and products with the help of the internet.
But it can be as complicated as you want it to be – There are terms like “Search Engine Optimization” (SEO), Web 2.0 Properties, Backlinking, and Pay-Per-Click… There are different website platforms like WordPress, Joomla, or Dream Weaver… You can start creating, uploading, and embedding videos… You'll need to learn a bit of HTML & CSS Dealing with competition will throw you curve balls every once in a while… Eventually you'll want to build a list, and start an email campaign bounce rates & click through ratios…
Knowing those will help bring in more paying customers
This is all part of how to be an internet marketer, and how to build an online business. I think it's fascinating.
But to get started...
To start building you business today…
To actually make a profit from you efforts…
You only need to understand the basic relationship between three things.
Customer + Product + You (internet marketer)
Everything else can be learned and perfected later
X Internet marketing is not a scam, though there are plenty of internet marketers that are scammers!
X Do not believe people that tell you it's possible to make several hundred thousand dollars per month, or that you can start making money next week.
X Starting an online business does not require you sell ‘male enhancement' pills, send out spam emails, or promote any product/service/industry you don't like.
X Internet Marketing is NOT “Multi Level Marketing (MLM) or a Pyramid Scheme.
There are many ways of dividing the types internet marketing out there, but I basically divide them into two categories.
PPC and SEM
That's not to say that there isn't any crossover, but it's easy to divide them this way because that also categorize them as
Paid and Free methods of advertising.
I specialize in the free kind.
I can't offer you any specific advice on Pay Per Click advertising I have quite a bit of experience with PPC, but am still not a certified “expert”. If you know that this is the type of internet marketing you'd like to do, I suggest you try a product called Traffic Blackbook. It's pretty comprehensive, and well worth the money.
SEM is search engine marketing and it means that you depend on search engine rank to get traffic to your site. You do not have to pay for this, but you do need to create exceptional, engaging content.
Search Engine Marketing is what I learned to do several years go. I found it effective, and this is what I'm teaching here at One More Cup of Coffee.
In fact, most internet marketers start off doing free traffic methods because it's free, and therefore lowers your risk of losing money learning this new skill.
→ What's the difference between search engine marketing, article marketing, internet marketing, and affiliate marketing?
They are similar, related, but slightly different. Here are the differences from the broadest term to the most specific.
Internet Marketing is a general term for marketing on the internet. It's an umbrella term describing any kind leveraging of the internet to advertise for your business.
SEM is a specific part of internet marketing. As mentioned above, IM can be divided into two fields, depending on how you pay for traffic. PPC is the paid version, SEM is the free version.
Article Marketing is one aspect of Internet Marketing, which specifically refers to using articles and other written properties online that bring traffic to your website. Most people use a variety of techniques in addition to writing and submitting articles, so not a lot of people refer to themselves specially as an ‘Article Marketer'.
Affiliate Marketing refers to being an ‘affiliate' of a company. You use various methods to promote products with which you're affiliated, and make a commission if a customer you referred purchases that product. Not all internet marketing is affiliate marketing!
It's possible to be an Internet Marketer without being an affiliate marketer because many people develop their own products and promote them online. But Affiliate Marketers are all Internet Marketers because the core of their business is going to be marketing through online resources.
Even if you don't understand all the details of this page, don't worry. What's important is that you decide take the first step to building your online business. Remember that the only way to succeed is to take action!