Traffic has become a popular topic this year, with various sites claiming to have new and fantastic ways to bring traffic in. The products are often similar and rarely live up to their claims. Most of the time these “traffic products” are obvious, like Instagram, or a traffic buying scheme like Traffic Monsoon. I've never seen a product that brought a completely unique perspective or “untapped” traffic source.
So, what about Traffic Victory? The site is meant to have an amazing case study that teaches you how to get free passive traffic. The marketing sounds too good to be true, as always. That’s why I had to check it out for this review. I wanted to see whether the product lived up to the claims. I was surprised by what I found, but not entirely in a good way.
What Traffic Victory Claims To Be
The biggest focus for Traffic Victory is a simple concept – free traffic. It’s meant to work in any niche and is entirely free. Hm. Sounds a bit like Google.
Funnily enough, the claims are mostly true. They’re just very carefully stated. For example, the three claims above are also true for basic SEO. Traffic Victory also says that you don’t need to launch your own product. Again, that’s true for SEO too. It’s true for most legitimate free traffic techniques.
In fact, almost all of the claims on the sales page apply just as well to SEO as they do to this new free traffic method. There’s a reason for that, which you’ll see when we get up to the product itself.
I’m personally fascinated by the marketing for Traffic Victory. There is still hype in place, but everything is very carefully worded. The site is even more up-front than many others in the field. For example, the marketing mentions that there is a setup process at the beginning and that affiliate marketing is the method for earning money.
It also focuses on a case study, rather than countless income claims and testimonials. The site strongly suggests that anyone who purchases will seem the same results, yet there are relatively few claims to that effect. There is less hype about income too.
Even so, the site consistently implies that the traffic technique is different and that it’s easy. The whole idea of passive, free and easy traffic seems pretty unbelievable, especially a source that converts and is foolproof.
This type of claim is far too common. There must be hundreds of sites that have apparently discovered the easiest way to gain traffic or make money. It’s pretty hard to take their word for it.
Still, I have to admit, the marketing is better than most. I didn’t see many of the common tactics, like false scarcity measures or stock photo testimonials. Marc Gray is also a real person and he is the one who narrates all of the videos.
What You Get
Like every product in this field, Traffic Victory relies on upsells. There are three of these. One gives access to case studies that you can simply ‘copy and paste’ and costs $27.27. Three case studies are provided and they are interesting. You can’t actually copy and paste anything though, so the phrasing was misleading.
The second upsell is meant to make the process easier and costs $27.21 (what’s with these prices?). This one doesn’t live up to the claims. You get one PDF with niche details and related products, a collection of ‘bonuses’ that you can give away and links to royalty free image sites. That’s it. You still need to do the bulk of the work yourself.
The final upsell gives you resell rights. This is a common strategy. It isn’t as powerful as it sounds. Your best chance to make sales is before there are detailed reviews on Traffic Victory. Once people know what they’re getting for their money, sales are likely to decrease.
When you get past all of the upsells, Traffic Victory offers a video-based course, split into different modules. Each module has multiple videos.
I’ll be honest, the videos aren’t particularly engaging. They’re long-winded too, so you’ll sit for ages listening to the narrator teach something basic. Still, they are in an over-the-shoulder style and they’re surprisingly comprehensive. The modules look like this:
- Module 1: Overview of the system and basic information
- Module 2: Building your website
- Module 3: Final site setup
- Module 4: Promotion setup
- Module 5: Get traffic
Most of the information is about what you’d expect from the module titles. There are details about the different steps in setting up a site, including domain names, hosting and SEO (both on-page and off-page). This also means that much of the information is legitimate.
Some of those areas are related to traffic, while others aren’t. None of them are unusual. Most internet marketing training will tell you the exact same things.
One difference is links and social signals. In addition to creating social media accounts, the training talks about making contacts and using these as a way to leverage more connections. There are also recommendations to purchase extra social signals and backlinks from various sites (wasn’t this meant to be a free technique?).
Buying signals and backlinks isn’t a good idea. Search engines don’t like this practice and tend to penalize sites that do so. Even if you get traffic initially from the approach, you’re risking any long-term potential. Many times buying social signals isn't worth the money, since you need real traffic to actually make affiliate sales. Without the affiliate sales kicking in, buying this stuff can get expensive fast.
What about the passive traffic secrets? Aside from SEO, the main traffic angle is what you’re promoting. The training focuses on products that are close to being launched. It’s a process called launch jacking. The idea is that you’re promoting products before they come out. That gives you an edge for ranking and can mean more traffic.
It’s not revolutionary. You’re not creating ‘passive traffic machines’ either. You’re just writing reviews for new products.
Can You Make Money?
Launch jacking does work. It’s the reason why you’ll often see a ton of positive reviews for products very early on. It is also a manipulative strategy. In most cases, you end up reviewing something that you’ve never used and you’re relying solely on the marketing claims from the creator. If you’re in the make money online industry, then many of those products will be low-quality.
It’s not as easy as it sounds either. You still have to write a review for each new product. You need to research the products as well and keep a close eye on releases. You also need to do all of the initial steps in building and maintaining a website.
In contrast, many people earn by providing value and writing researched reviews. This angle tends to have more long-term potential, as people know that the information can be trusted. If your site offers glowing reviews of every single product in the market, no one will trust you. That’s especially true once the real reviews start showing up.
There is considerable competition too. Launch jacking isn’t a new technique. Many people already watch launches for precisely this reason. You’re going to be competing against sites that follow the same idea as you and are writing similar content. Your website myproductreview.com will be fighting against productlaunch1.com, productlaunch2.com, and productlaunch.net.
The passive aspect suggests that you can consistently get traffic once you rank for a product. That’s not really true. You’ll get outranked once people start to write detailed reviews on the product. Search traffic is also going to decrease over time as the product loses popularity.
Here’s another thing. The original marketing claimed that this would work in any niche. I’m not convinced. Launch jacking is most common in the make money online niche, as there are so many products being created and considerable hype surrounding them. This will be why the training for Traffic Victory focuses on the area as well.
Traffic Victory offers a decent amount of legitimate information, but none of it is new. There is no secret traffic method and you’re not going to be getting passive traffic. The marketing is incredibly misleading in that sense.
That being said, most of the ideas are legitimate and the product does just cost $17 (if you avoid the upsells). This is not a scam, but it's not something I'd recommend buying.
Most products like this last just a few short months then disappear. That's the nature of hype in the business of making money online.
The only system I've seen last more than a decade is the same place where I learned how to start an online business. They've been around teaching newbies to make money online since 2006. You can join for free and start your first website in the next couple minutes