Product Name: Traffic Swarm
Product Owners: Steve Little
Advertised Price: $0 – $30mo.
What is it
Traffic Swarm is basically a traffic exchange network. Website owners can join Traffic Swarm to add their website to a list of websites that other Traffic Swarm users/members have to visit.
It's a website where members go to exchange their clicks and views for other's clicks and views. As a member, you surf Traffic Swarm ads for credits. These credits allow you to create and post your own ads which lead back to your website, or whatever you choose.
Websites like Traffic Swarm contribute to the stigma of all online marketing schemes.
You know how so many people think online marketing, and online marketers are all scammers? Well, Traffic Swarm is partly to blame for that.
No, they didn't invent sleazy internet marketing tactics, but they are perpetuating that type of reputation.
The type of “traffic” they promise is not really traffic at all. It's a bunch of people who click on ads all day to earn credits that give them the right to show their ads to others who couldn't care any less about what they're clicking on.
In short, Traffic Swarm is for lazy people who are looking for an easy button, and think that will come in the form of credits-for-traffic. REMEMBER! High traffic stats does not equal high income…
It's a worthless website that will, no doubt be gone before the end of the year. I have shared my opinion about traffic exchanges before specifically on My Advertising Pays and and other products that recommend them like Mega Commissions Machine.
Before You Join
Traffic Swarm offers a few different membership options.
The have the monthly membership, which costs $30. You can pay yearly or bi-yearly and receive a small discount off that monthly cost.
They also have a free membership.
With the paid memberships you're allotted a certain number of credits each month, without having to surf ads. They give you about 5,000 credits, depending on your membership level, that you can use to place your Traffic Swarm ads. The number of ads you can place on the site is unlimited.
Free membership essentially means, you're not given any of the monthly credits. So you have to surf and click for all the credits you need. Free membership is also limited to ten ads per month.
What I Liked
Despite everything else, Traffic Swarm really does have the ability to drive lots of traffic to a website. Traffic is usually a good thing. Except when it's not. Not all traffic is good, in fact some traffic can be massively damaging. But we'll talk more about that in a minute.
If you're looking for pure, unfiltered, irrelevant, non-targeted website visitors then yes, Traffic Swarm can provide that for you.
I have posted this question to other people with experience in Traffic Exchanges. The consensus was that that yes, you can skim off a few signups if you have really good ad copy and sales page, but most people were unhappy with the results they got for the price they paid.
What I Didn't Like
So you have probably noticed by now, that I don't really care too much for Traffic Swarm. Now let me tell you why I don't like it, and why I think its potential to damage your website is so major.
Part of the deal for Traffic Swarm members is that they will be allowed to place their own ads for other members. All you have to do is surf the other ads to earn enough credits to show yours.
Sounds fair enough, right? Well, this is what your ad will look like.
You can see that it easily blends in with all the others. There's absolutely no way to make it stand out over the other ads. Remember, Traffic Swarm users still have to choose your ad over the other nine before you will ever see any traffic. You have no way to improve your chances. It's just a simple text ad.
People Are Encouraged to Leave Your Site
Yep, you read that right. The same system that's supposed to bring you swarms of traffic is also encouraging people to leave your site. The whole point of gaining traffic in the first place, is to get new readers, new subscribers and potentially some buyers.
The longer you can keep a visitor on your site, the better off you will be. But Traffic Swarm is actually
asking forcing people to leave your site.
See, Traffic Swarm has a little timer that sits in the top right corner of the page. Each time you click an ad and taken to a website the timer start. Once you're there you have twenty seconds, then you have to click away to go visit another website. If you don't then you won't earn any more credits.
So you see, the same system that's supposed to help you get traffic is also driving them away. I'm not sure if they even recognize this flaw.
Damages Your Website
Not only is the traffic they provide useless, it's also damaging. This might be one of the biggest problem I have with Traffic Swarm's system.
When a visitor lands on your website, search engines like Google, Yahoo and Bing measure that visit.
They measure a lot of different things like,
- What actions the visitor takes on the site
- Is this a returning visitor
- How long do they stay
All of those are very important metrics that tell the search engines how to rank your website. The better those metrics are, the higher your site will be ranked in the search results.
If visitors leave your site quickly (like within 20 seconds), without taking any action and never come back, search engines will begin to think that your website doesn't have very good quality content! At this point, your rank will start to drop, and organic traffic will suffer too. I guess you might not care about this if you just have a squeeze page with an email opt in because you wouldn't be getting organic traffic anyway…
Although TrafficSwarm is great tool for directing lots of traffic to your site or blog, the traffic is low quality, and it's very difficult to get a positive ROI.