Writing is one of the key components of most types of online business, including affiliate marketing and blogging. Writing can be challenging, particularly if you have been writing about the same topic every week for months. After all, there is only so much you can say about a particular topic without starting to repeat yourself. So, how do you keep writing about your topic without repeating yourself?
1. Use a new angle
There are a lot of different ways to write an article, but most authors tend to only use one or two. For example, most of my writing tends to be mostly informal and from a personal perspective. This works well for what I do, but sometimes I like to change it up a little. One new angle that I could use would be to use a significant amount of humor in an article, or to talk about a current event that is related to my topic.
Another angle that works for some topics is to periodically write an article from the perspective of an imaginary character. For example, you might write a review of a new dog toy from the perspective of the dog. Alternatively, you could write about how the product relates to your own personal life or your background story.
2. Look for variation in article topics
For most websites, you pick a few specific topics you focus on, like internet marketing and making money online for this site. For most topics, there are a large number of really obvious topics, and you probably go through these pretty fast. To write without repeating yourself, you want to look at different ways you can approach the topics of your articles. Reviews are always a good way of doing this, if you don’t already do reviews on your site.
An alternative way to look for article topics is to consider less obvious aspects of your website’s topic that you can write about. Personal experience can also play a key role in this. For example, this article is the result of me having problems finding a new topic without repeating other topics. Did it work?
3. Think about questions people have
What are some of the most common questions that people have about your topic?
What about less common questions?
Finding the answers to questions online can sometimes be very difficult, but answering them can help to inspire new posts and articles.
One way of figuring out questions people ask is to think about what you would want to know if you were new to the topic. Alternatively, you could answer one of your own questions. Look for something you don’t know about your topic and research until you know the answer. If you can’t figure it out either, write about that. Write about what you looked for, why and what you did find. You might be surprised at what you do find out.
You can also look for advice on writing and on topics on the Wealthy Affiliate community. This is a very active community of people. Some of them are very new to online business and writing, while others have many years of experience. It’s worth checking out, even briefly, because you might get some insight into your own business.
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