Product Name: Super Income Evolution
Product Owner: Nelio Dos Reis
Advertised Price: $10.11
What is it?
Super Income Evolution is an online course that is supposed to teach you how to create passive income with email marketing. The idea is to collect email addresses through a website and then market to those email addresses in the future. It promises to be an in-depth guide to creating an automated business.
There’s some good advice inside Super Income Evolution but it’s very basic. The other information inside the course is questionable at best. For example, collecting email addresses, just to sell them is very deceptive.
This course is full of things like that: it teaches you to do a lot of things that you wouldn't dare tell your customers you're doing. On that basis alone I cannot recommend it.
Before You Buy
As you might expect, this product has a lot of additional offers. What’s odd though, is the fact that all the upsells are the same product. This coming from a guy who is supposed to teach you how to market and build a business using emails and up-selling effectively. Hmm.
Up-sell #1: Zero to Instant Profits – $47
Isn't it kind of interesting how the up-sells are more expensive than the main product? This is a common marketing tactic. Get you in the door with something cheap, then hit you up with “amazing” offers that cost a lot more.
The first upsell is called Zero to Instant Profits is a collection of fancy templates and background images that supposedly are known to convert at a decent rate. It can take a significant amount of time to build a template from scratch so this up-sell can be a help but it's definitely not a requirement.
In fact, sometimes the simplest templates are best, and background images can hurt conversions. Pass!
Up-sell #2: Zero to Instant Profits – $37
It's the same product but with a $10 discount. What happens if you find out about this but you already bought the up-sell for the full price? Nothing happens, but I'm sure you'll feel a little cheated.
Up-sell #3: Zero to Instant Profits – $27
(I’m sensing a pattern here)
Wow, it looks like this guy is trying really hard to sell this product. Thankfully, that's the end of the up-sells, because it was starting to get pitiful. I was thinking he would end up giving the product away for free.
What I Liked
I like how the system is designed to be as automatic as possible. The focus on setting up email triggers and autoresponders is good advice that will help you save time in any business.
I also enjoyed the detailed over-the-shoulder-view of how to create an aWeber (email list management and autoresponder company) account and campaign. These steps can be quite confusing for beginners and it's nice to see how it's done. You'll also be able to see some sample template messages.
What I didn't Like
There are quite a few things that I don't like about this product.
Recommends PLR Ebooks
First, the product doesn't teach people how to create a product, but instead resorts to telling members to purchase PLR ebooks. Then he tells people to rename the book, make a new cover, and use it as your own. I don't recommend PLR products because they're always low quality and a bunch of people are always using the same PLR products.
Read a PLR book, and you'll know what I mean.
Too Many Hoops to Jump Through
I also didn't like how these websites force people to jump through a bunch of hoops and slaps offers into their faces every time they click on a link. The idea is to capitalize on every choice that a visitor makes while on the webpage. In other words, the point is to find a way to make cash from every choice that the visitor makes.
For example, if the visitor doesn't buy the main product, he'll be redirected to some other junk affiliate product, or his email address will be sent to a company that pays for email leads. Heard of solo-ads? Well, with this technique you'll essentially become a solo-ad provider by selling the emails that don't subscribe to your list.
Which brings me to…
Unauthorized Use of Member’s Email Addresses
I know what you're probably thinking; how do I sell emails that don't subscribe?
See, when a visitor declines the main offer, that's your chance to ask them to sign-up for a free report, then their email is on your list and you can send it to anyone. (just because you can, doesn't mean you should though)
Most people will sign-up for the free report because, well, everyone loves free. It's a classic marketing technique: advertise an expensive product, then offer something cheaper. It works.
Likewise, if the visitor buys the product, he'll be redirected to a bunch of up-sells. The only way to escape is to close the webpage but then you'll get a bunch of exit pop-ups!
There are a few companies that value email leads and will pay well for some targeted leads. One of the steps in this product is to find PPL (Pay per Lead) companies, sign-up, and essentially sell the emails that you collect.
The last thing I want is for my email address to end up on some random person's list for him to spam whenever he's in the mood. I have enough spam flooding my inbox already and I can guarantee new spam will be sent straight to the trash.
Solo-ad Traffic is Not Stable and Requires Regular Purchases
Solo-ad traffic is fast but it's not stable. If you have a really awesome product and don't spam people's inboxes, then people might stick around, but most people will unsubscribe from your list. At that point you'll just have to buy more solo-ads. This is going to be an ongoing expense and it is not beginner friendly.
Like most forms of paid advertising, it's really easy to go over-budget as a newbie. Without extensive training on how to set up a good squeeze page and opt-in offer, much of your solo ad traffic will be useless. Most of this type of traffic is low quality to begin with, so without an amazing offer, you are starting off on the wrong foot.
This wasn’t a bad attempt at teaching a portion of what it takes to run a successful online business, but it doesn’t show the whole picture. To see the big picture, and get a roadmap from start to finish of how to run an online business, I only recommend one website.
They teach honest methods of marketing, focusing on quality of content. They teach how to get search engine traffic (for free), instead of racking up bills with autoresponders and paid advertising techniques. This is why it's great for newbies, and allows for making mistakes that don't cost you tons of money.