Product Name:Sisel International
Product Owner: Tom Mower Sr. & Tom Mower Jr.
Advertised Price: $200 (minimum)
What Is It
Sisel International is a Multi-level Marketing company (MLM) that promises its members riches by selling a wide-range of products, including nutritional, weight loss, beauty, household and many others.
Sisel International is just another copycat MLM business, trying to get their hands on the money that companies like Amway and Herbalife leave behind. They sell all the typical products like health, beauty home care. But the real product is hype and hope. They want to recruit new members who can recruit new members by selling them a dream, which only turns into a nightmare.
Before You Buy
You should know that before you join Sisel, you will not know how much it’s going to cost you. It’s designed that way on purpose. Sisel, like most MLMs, will get you to signup for one price, then proceed to nickel-and-dime you to death.
After you join you will need to purchase a minimum amount of products.
These products are placed on an auto-shipment. Which means you will have to buy the same products (or the same amount) every month automatically, or you will lose your membership.
What I Liked
Sisel is family owned. The father, Tom Mower Sr. and son Tom Mower Jr. are both co-founders. Wife (and mother) Leslie Mower is also part of the company, although I’m not sure what role she plays.
I think this counts for something. I can't guess their motives, but I suppose it is possible that they actually think this is a legit business and are just trying to succeed at what they do.
What I Didn’t Like
Sisel International follows the same business plan as many other popular MLM companies. That means that almost no one ever makes any real money, except for the big dawgs at the top.
In 2008, it was discovered that out of more than 30,000 Amway members only 90 made enough to cover the costs of business.
It’s reported that the average annual income for Herbalife members in 2013 was around $5,000. That’s before business expenses were subtracted.
The reason I'm making the comparison to these two companies is that when I write about MLMs fronting as direct selling companies someone always chimes in and says “But what about company X!”, or “This time it's different!”. Actually, even though so-called legit MLMs are allowed to be do business, it doesn't mean they aren't extremely misleading in their marketing.
Why Does MLM work this way?
What you have to understand is that most serious MLMers have huge networks. That means they’ve acquired legions of loyal followers. These people follow that person from company to company no matter what.
You see, it’s not the company or the product that makes money in Multi-level marketing. It’s the network of people you have following you.
Herbalife released a statement of average compensation, which revealed 88% of its members make nothing. Those are some big numbers. And at this point I would like to address another comment I often get. Folks LOVE to tell me that corporate America is a pyramid scheme, or that McDonalds and Apple are pyramid schemes.
Well, 100% of McDonalds and Apple employees take home a paycheck each month.
That’s the nature of all MLM businesses. Much of what you learn about “business” from companies like Sisel is misinformation aimed at confusing the ignorant.
The compensation plan (how you get paid) for Sisel is extremely complex. What’s worse is they use this image to help explain on their website.
But it gets even more difficult to understand after that.
Before you can qualify for compensation, you must have ordered a specific amount of personal product for at least 36 days.
- Why 36 days? I don’t know.
- How much product do you have to order? I don’t know.
I was unable to find answers to these questions anywhere.
Once you qualify for payments, you only receive payments for some of the people you recruit. And then, the percentage you receive for each new person you recruit varies on a number of factors. This graph from Sisel’s website is supposed to help you understand.
Still confused? Me too.
History of Fraud
President and co-founder of Sisel international, Tom Mower Sr. and his wife were both convicted of Tax Evasion and conspiracy to defraud the Government. Tom Mower served 36 months in Federal prison.
This is troubling information indeed. But even more troubling is they make no mention of this on Sisel’s website. Instead, they say Tom “sold his last company”.
You have to worry about any company being headed-up by someone who could disappear to prison at any moment. I certainly wouldn’t want my money attached to anything like this.
Even Top Recruiters Bailed
In my search to find more information about Sisel I ran across one of their top recruiters.
His website is in the first position on Google’s search page when you search Sisel. So I’m confident that he’s had a lot of new recruits.
However, when you go to his page about the company you see this…
In fact, I started out this review NOT looking for Sisel. I was just looking for the “top MLM” companies and this guy's website popped up. The link I clicked said “Life Shotz”, but it took me to a Sisel video, so I knew something was up. The link has since been corrected, but I took a look in the Wayback Machine to see what was up. Turns out, it's the exact same paragraph with the biz op switched.
That pretty much sums up how the MLM industry works. Same thing happened Brad Campbell ditched Empower Network, James and Michelle Mauter left ViSalus, and Andrew Murray seems to have jumped ship from everything else he promoted and is now beating DS Domination‘s Drum.
Are you seeing the trend? Join up. Suck your downline dry. Pick another because of [insert noble business decision], then rinse and repeat. Sorry to go off on an MLM rant there, but a lot of this stuff is repeated across products, and you know what they say about ducks.
That’s why affiliate marketing is the #1 way to earn money online. You will build a simple website based on your interests, write articles for that website, and promote products and services related to the topic of your website.
Yup. That's it! That's what I do, and I enjoy it so much, I started One More Cup of Coffee to help people avoid scams like Sisel and find a real way to earn honest money online.
You should avoid any “opportunity” that cannot clearly explain, in one sentence how you will be paid. If you do that you will avoid 99% of the scams and B.S. online.
Whatever type of product you decide to promote, it's VITAL that you generate leads to grow your business.
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