Product Name: Money Formula
Product Owner: Bruce Walker
Advertised Price: $49
Discount Price: $9
Upsells: $197, $297, $275
What Is It?
Money Formula software that finds websites without mobile versions. There are some training videos which are supposed to teach you how to sell mobile websites to the business owners.
The software doesn't work. They don't teach you how to make mobile websites, and the marketing/sales training is terrible.
Before You Buy:
Be prepared for a sob story – and a confusing one at this. The sales video is a badly written script that tells the tale of a guy with a son that has leukemia. The dad was making thousands of dollars per day online, but apparently that wasn't enough to cure the kid's disease.
Along comes a billionaire that exposes his money-making secret. The guy gets (even more) rich, and the kid is cured.
Is the story real? Probably not, but who knows.
There are some lies that I can pick out though, namely that this person was certainly NOT “banned from every inner circle”, this software most definitely isn't “top secret”, and this most hilarious one….I guarantee that Bruce has NOT exposed the biggest secret in the history of the internet (his words).
The biggest lie in this video is that this software has “legally hacked into every cell phone on Earth”. Not only is that a ridiculous statement, but the software inside the members area doesn't do anything even remotely like that.
…No, wait, maybe the biggest lie was when he told us that it was free.
What I liked:
It's a good idea, and a viable business. Many businesses are in need of mobile friendly sites.
What I didn't Like:
Sorry to harp on this horrible advertising video, but there are a few more things I'd like to note about it.:
1. The product presenter is not guy from advertising video. So who is Bruce Walker? We are led to believe that this is the real guy, and his kid is really sick. Well, I guess not.
2. Internet millionaires are not using this system.
So how are internet millionaires making money? To be honest, most of them are producing products like this. They take a known formula and put a spin on it to make it seem fresh. They package it with some pretty actors, and tell an amazing story of rags-to-riches.
They tell you it's easy, it's fast, and it's available for a limited time. They get other people who have access to your email address to send you emails about a “secret” or “opportunity” they found. If you buy it, most likely you'll give up silently, and move on.
Even if you write a report online, or contact the BBB, it makes no difference. They change names, change products, and the cycle continues.
Inside the Product
There are less than 10 videos, and only two audio clips in the members area. The videos are extremely fast paced, and if you are new to internet marketing, you will surely get lost easily.
The audio is just him talking candidly about marketing. The presenter is answering text messages and Skype calls during the audio recording.
What's worse is that he says many things that go against what the beginning video made you believe. It's not fast. It's not easy. You shouldn't try to be so lazy and think you can make money by doing nothing.
But wait, what happened to the magic flash drive to made Bruce Walker thousands of dollars overnight?
The fact is that the idea behind Money Formula is fine. Creating a mobile friendly website for small business owners could make you some money. However, this product grossly underestimates how difficult it is to convince a business owner that a mobile site is worth their time. And they assume that you know something about how to make a site, or even where to find information on where to get started!
He talks a lot about “going out”, which certainly goes against any idea of working from home, and has a lot to say about marketing theory which will get us nowhere at this point. “Sell the service first, don't' worry about the details” is one classic line that does not make sense at all. If you actually succeed in selling mobile website TODAY, how the heck are you going to be able to deliver one?!
But wait, one line from an audio clip says it all. Wait for it….wait for it…
“…leverage the information and skill set you have already, then go out there and sell some shit!”
LOL. I know, right? What is this guy thinking? Is that what I just paid for?
There are so many things wrong with this product, but there are just two more that I feel you NEED to know. Take a look at the members area, and how much MORE money he's trying to squeeze out of you.
What ever happened to this?
And OK, it's probably hard to see what's happening in the next image, but it was hard to get all the software results onto one page without making this one long blog post of boring images.
What is all that? Well, I ran the software 5 times. 3/5 times came up with no email + no phone number. 1/5 times came up with no record found, and 1/5 times came up with a random string of 100+ numbers (not a phone number). The software DOES NOT WORK.
The over-the-top sales video and poorly-put-together end product means that you should steer clear of Money Formula. It sounds nice that an internet billionaire would show up and hand us a magic USB stick then invite us to his inner circle of rich friends, but then again, I live in a place called reality.