Product Name: Info Business University
Product Owner: Sean Mize
Advertised Price: $7.76
What is it?
Info Business University is a members only website where you’re supposed to learn everything you need to know about building a business online.
Info Business University is not designed for learning at all. The information is weak, the content is sprawled out across multiple pages with no navigation and I noted some shady tactics right from the start. There’s just no way I would recommend this anyone, certainly not my readers (or my enemies).
Before You Buy
There is one upsell you’re asked to consider buying after you buy Info Business University. This additional offer is for an upgraded version of the core product. It’s an “advanced” version.
So, apparently the original product will only take you to the $100,000 mark. This advanced version of the course can take you to “$200,000 or $300,000” and just for an additional $8.67, which is only a dollar more than the original product. Sound like a deal?
What I Liked
There is one thing I can say that I truly did like about this product.
After I bought this product and realized what I had just done to myself, I immediately asked for a refund. That’s not something I normally do when I review products, because I feel the ability to write a review about it gives me some value — even if it’s a bad product and won’t provide value for a normal buyer, I get a review out of it.
But in this situation there was nothing there worth my time. I really didn’t even think I was going to write a review about it, but that’s my job; to warn others of terrible products and steer them to the great ones. *I’m like an internet MMO Robin Hood. Yeah, Robin Hood…I like that. No. Superman. Definitely Superman…MMO Superman.*
Anyway, my point is that I got a very prompt refund from Sean and I was pleased with that.
What I Didn't Like
With so much to dislike about this product I had to limit myself and made sure to only relay the most important point to you. You will find those below.
Probably the worst part about this product is how weak the information is. It’s not bad information (at least not all of it) but it is weak. When you read through the content you find stuff like “post videos to YouTube” and “be active on Twitter”. Well, that’s all fine and good, but it’s also very vague information. Chances are, you already know that kind of stuff, or at least I don't think you should have to pay for it.
How to start a business: Step 1: Start a business. Step 2: Make money.
Here’s a perfect example of what I’m talking about:
Here Sean is telling you to get “approved” (whatever that means) at a very popular website, Lifehack.org. That’s great, and it may even be good advice (again, depending on your niche) but he provides absolutely zero information on how to do it. Additionally, he gives no real reason as to why you’d want to do it.
Every marketer wants to use good testimonials for their products. There’s nothing wrong with that, it’s smart marketing. A quick blurb next to some well-known person’s smiling face can do wonders for sales no matter what you’re selling. However, simply saying so-and-so uses this or so-and-so like this, isn’t really a testimonial and in fact it may be illegal (I am not a lawyer).
But that’s exactly what Sean has done. Take a look at these screenshots taken from the Info Business Product salespage.
You may or may not recognize some of the names there, but most of them are fairly well-known internet marketers. It's namedropping at its finest. I’m guessing they don’t know their names are being used. To me, this says, I can’t get a real endorsement from these guys so instead I’ll just write it myself. At least he was smart enough not to use their faces.
Where to Start
The first thing I noticed when I gained access to this product was the sheer amount of stuff….just stuff, everywhere. It looks like a poorly designed blog not the members area for an informational training product.
If you’ve visited blogs before you know that they tend to have a busy look about them. Even the most popular blogs like Huffington Post or Mashable can be a bit confusing. But that’s expected from a blog, not a beginners course on how to start an online business.
When it comes to a product though, navigating the information should be easy and clearly defined. Of course, nobody’s perfect right? People have their own way of doing things. But that’s no excuse for the massive mess that makes up this product’s website and members area. It’s quite obvious that absolutely no thought or effort went into the layout of information here.
Why invest your time and money into another fly by night company when you could join the internet's most trusted online business community? They’ve been around since 2005, and they’re always ahead of the curve. Take a look at how they shaped my transformation from a low-paid English teacher to a full time internet marketer.