Product Name: FB Ad Pocalypse
Product Owner: Delilah Taylor
Advertised Price: $9.95
What is it?
FB Ad Pocalypse is a short, 15-page PDF that will show you how to create video ads for Facebook. It also comes in an audio format if you prefer that. In case you're wondering, the “FB” in FB Ad Pocalypse, stands for Facebook. (Not sure why they did that)
There's not much information in this product. It's very short, but it's also concise. However, I feel like the type of information in this ebook is the type of information that most marketers would give away, on their YouTube channel's, blogs, or something like that. You can certainly find it for free on your own, so paying $10 for one tip about Facebook ads seems a bit dumb.
Before You Buy
You will receive a few bonuses with FB Ad Pocalypse. One of them is a product I reviewed recently. It's called Facebook Fanpage Explosion and it is another one of Delilah Taylor's courses. It got an okay review, but it was basically along the same lines as this product, only without the video.
You may want to check out that review first, if you're thinking of purchasing any of her product's.
There are also a couple of upsells you are taken through after you make your purchase. Upsells come with almost every product you buy online. Most times they seem to be unrelated. But Delilah's upsells for FB Ad Pocalypse actually make sense.
One of them costs you an additional $17. This one is a series, consisting of five videos that cover the same topic as FB Ad Pocalypse. Apparently though, this video series covers the topic in more depth than the original product.
The second upsell will cost you another $37, but comes with everything from the first upsell, plus a live workshop where you can ask Delilah any questions you might have.
In either case, I would not recommend the upsells. They seem like good additions, and they are related to the original one, but I think they are a bit overpriced and not really necessary.
What seriously makes me angry is that these products should be INCLUDED in the original course. Imagine if you went to a restaurant and asked if you wanted to pay extra to use the toilet, and another fee for someone to take your order. Creating 1 course, then chopping it up into 3 and selling them separately is a trick I come across often with WSOs.
What I Liked
Fortunately, I have a few good things to say about FB Ad Pocalype.
Learn How to Boost a Video Post
The tactic Delilah covers in this ebook is a good one. Using promoted Facebook posts with video is just smart. Everyone likes video so it's a no-brainer. Delilah does a great job of showing all that you need to need to know if you want to start doing it.
She shows you how to set everything up, what types of videos work best and how to set your budget so you don't spend too much.
One of the things I liked most about FB Ad Pocalypse was its brevity. Delilah wastes no time with introductions, theories and/or hype. She get straight to the point and that's commendable.
When you buy an information product you want to get what you paid for without all the filler. There are too many products out there that don't seem to get this. Delilah does.
What I Didn't Like
We've covered the things I liked about this product. Now let's take a look at some of the things I don't.
The Audio is Horrible
If you don't want to read the PDF, you can listen to the audio version instead. There's an audio player that sits right below the PDF link on the download page.
The problem is the audio is terrible. Most “audio versions” involve someone basically reading the content from the text version. Not Delilah. Her audio seems totally unrelated. In fact it seems more like it was supposed to be a video. She's constantly talking about things you can't see…because it's audio!
On top of that, she has a cold, so it's a little tough to listen to. Add that to the ringing phones, mouse clicks and the pounding of the keyboard (which seems to be right next to the mic) and this audio is almost unbearable to listen to.
It seems like a feature she wanted to push out because of a scheduled launch, and quality was not part of the equation.
Tactics vs Strategy
It's important that you understand that FB Ad Pocalypse only covers one tactic that you may, or may not need to know to run an online business. (It depends on the business). But a tactic is just that. It's not a strategy and it is not a business plan. It is one small piece of a much bigger picture.
It bothers me when people market these types of products like they are going to change your business, or worse, like they are a business. That's just not true.
You will need an existing business, or at least some sort of sales funnel to profit from learning this tactic, or any other. This is not an “adpocalypse”, so I've renamed it. Anyone remember bang snaps?
Where's the Support?
Time and time again I see PDFs like this one that offer zero indication of support. I just don't get it. A PDF guide is just like any other information product, therefore its buyers need support. That is going to be one of the biggest factors in your success. No matter how simple something might seem, you are going to have questions once you start to implement things.
Without support one simple question could prevent you from using the product properly, or even stop you from being able to progress to the next step.
Some merit to the method discussed, but poorly executed.
Making a full time income from reading one PDF just isn’t going to happen, especially if there isn’t a good enough support network. Learning how to make money online will be a long and winding journey, so what happens if you get lost somewhere down the road? You can get my personal assistance and mentorship at no cost as a member of this online business training center, as well as the support of thousands of other members who want to see you succeed.