If you’ve been interested in making money online, you might have seen the name Mary Taylor on a site or two. I’ve personally seen the name associated with Internet Cash Academy, but I’m sure there are others too.
When it comes to sites that promote earning money, there tends to be a lot of patterns. There are legitimate sites out there, ones that teach people effective ways to earn money or offer valuable training. However, there are many more sites out there that try to make quick money by scamming – convincing them to buy into systems that simply don’t work.
Through my site I try to review as many different programs and offers, to show you which ones are legitimate, which ones are questionable and which ones are downright scams. Yet, there is a huge number of sites in this field online, with more popping up almost daily – so it never will be possible to hit them all.
Weeding Out The Scams
Even though some scams can be convincing, there are often telltale signs that you can use to keep yourself safe. The first comes from the name Mary Taylor.
Using a name lets the site sound more legitimate. The approach implies that there is an actual person putting their name onto the product, risking their own reputation. Often you will also see the site putting up images and testimonials from the person to make it seen even more authentic.
On many sites, you’ll find similar patterns of testimonials and claims, even when they are supposed to come from very different people.
For example, those two images are from entirely different sites, along with different names and different images. Yet, if you look at them you’ll see that there are only slight differences in what they are saying and many of the words are actually identical.
In both cases, the images are actually from stock photo sites, so they don’t actually represent the person claiming to be behind the site. The same is true for Mary Taylor. Sites using that name will tend to use similar rhetoric along with a stock image.
Technically speaking, there isn’t really anything wrong with using a stock image (or an actor) to portray a real person, as long as that is disclosed. Likewise, the name itself might be made up. Regardless of the legality of the approach, it is a particularly misleading way to promote any product.
The Scam Itself
The practice of using hyped up claims along with a fake name, stock photo and fake testimonial is particularly common among one specific type of online scams. In fact, you will often see the same elements simply copied from one site to the next.
One example of this is the logo for the site, which is often incredibly similar.
The specific approach that these site promote is called link posting. Essentially, the sites claim that you can earn a lot of money by putting up links to the sites they tell you to. You get paid for the links that you get up, but it is your responsibility to find places to put them and to make sure that the sites don’t delete your links.
When they promote the concept, the sites tend to make it sound absolutely fantastic. A really common claim is that there is huge demand for link posting. That claim assumes that companies want to pay for poor quality links. That isn’t really the case.
The idea of paying for links is all about getting a website to rank. However, search engines have become a lot smarter as time has gone on and tricks like paying for links just don’t work that well anymore. In fact, taking that approach might decrease the rank of a site, instead of increasing it.
At the same time, the amount of work involved in posting links can be quite substantial. It also gets harder as you go along. After all, you have to keep finding new places to put the links and you have to figure out the best places and approaches to have those links ‘stick’.
All of these issues mean that at the end of the day, link posting is a particularly ineffective approach for earning money. You spend a lot of time doing it and the amount of money you earn per link is typically small, often less than $1 per link.
Making Money Online
The approach that ‘Mary Taylor’ and so many others promote might sound good initially, but all of the claims are just their way of getting money from people looking for quick and easy solutions.
The reality is that any effective way of making money is going to involve time, effort and learning for you to be successful. However, such approaches also have much more long-term potential and it is even possible to turn an online business into something that replaces your regular job. This is something that I talk about in more detail in my completely free email course, and it’s an area worth considering for anyone looking into online ways to earn money.