Product Name: Affiliate Marketing X
Product Owner: Rav & David Kirby
Advertised Price: $7.75
What is it?
Affiliate Marketing X is an ebook that is supposed to teach you a special secret strategy for making money through affiliate marketing. The strategy is called “X”.
I have mixed feeling about Affiliate Marketing X. The tactic behind the “X” is basic business advice but it is useful. In the end though, it’s not a business, it’s just one small part of a much bigger picture and the advice isn't really a secret per se. My advice would be to get your information from a more complete source.
Before You Buy
Affiliate Marketing X offers you an upgraded version of the product.
Affiliate Marketing Affluence
This product is an upsell which basically promises to give you an over the shoulder view into how Rav sets up his salesfunnels and marketing plans. It’s a video course that is supposed to take you from A to Z. I have my doubts.
This upgrade will cost you an additional $27. It comes with nine lessons in total, which means he’d have to pack a lot of information into nine videos; information that takes most people years to learn.
What I Liked
Actually, there some good things about Affiliate Marketing X.
If you’re going to be setting up a salesfunnel like the one taught in Affiliate Marketing X, you’re going to need a few products to promote. For some, this is an easy step. But for new affiliate marketers, finding quality products that you can stand behind can be difficult. One of the things I liked about this product is that Rav shows you how to seek-out and find great products to promote to your potential customers.
In the beginning, he suggests sticking to two product vendors: JVZoo and WarriorPlus. That is a suggestion I see a positive side to, especially if you’re a new marketer, because of the sheer number of products they have and their return policy’s. However, keep in mind that a lot of what's on these websites are “make money online” products, and I personally don't recommend you promote this kind of stuff unless you've actually made money online and have some experience to back up your reviews.
Rav gives you good advice for using each platform and finding the products that are most closely related to what you’re looking for. He shows you how to find products that are selling more than others, as well as finding the ones where you can earn the most commission.
When it comes to most products, especially ebooks, and guides, more often than not I’m writing about the lack of support. Fortunately I get to say something different this time…something positive.
What a lot of people don’t understand is that support is a major contributor to success online. If you’re just starting out you really need people from all experience levels to bounce ideas off of, get strategic advice and basically just have people to talk to.
Affiliate Marketing X provides that in the form of a Facebook group. Now the support you get there may be somewhat limited because they probably aren’t going to discuss much outside of the “X” tactic. Not to mention there’s only a hundred and eighty members. Still though, the fact that they have made this option available is great; it shows some concern for buyers (after the purchase) and it gives you a small community.
What I Didn't Like
A lot of products like Affiliate Marketing X make their money by explaining one basic business principle to new, and newish marketers. There’s nothing inherently wrong with that, I guess. I mean you have to learn this stuff somewhere right? The problem is, you end up paying anywhere from $4 to $24 (in this case $7.75) for each little tip.
Now imagine if you had to pay that much for every single business tip you need to know to build a business online or make it more profitable. The costs would soon become too much to bear.
The Secret (the so-called “X”)
Piggy-backing off my last statement, let’s take a look at the “X” that makes Affiliate Marketing X.
So the “X” is simply a tactic for warming-up potential buyers. It’s a basic business principle.
It works by getting a potential buyer in a sales funnel with some type of freebie offer, a free ebook for example. Once you have them in your sales funnel you don’t simply start hammering them with offers, like so many other marketers will do.
Instead you offer them a low cost high quality offer, something they can’t resist. Once they buy that, then you sell them your core product. After that, you try to upsell them on another offer, something related that may enhance their experience with the core product.
Here’s what this process looks like, according to Rav, the product’s creator.
Is this technique wrong, or bad? No of course it’s not. Every business you know of uses some form of this very same tactic. McDonald's uses it with fries and Cokes. Best Buy uses it with warranties. And Amazon uses it with its shipping and Prime models.
It’s simple business stuff and it’s a smart method to put into action. But it’s not a secret. And it’s certainly not worth seven bucks. Anyone who has a business (and half a brain) would eventually figure this out for themselves.
Of course the biggest flaws here is that Affiliate Marketing X assumes you already have a business in place with traffic, leads, an email list and everything else that goes along with it. But that’s the hard part.
Tactics like this one are easy to come by, as long as you have the traffic (potential buyers) to test them with. Traffic is a must and it can be gained in a variety of different ways. Unfortunately Affiliate Marketing X doesn’t discuss any of them. That’s okay I guess, but it would have been nice to know what type of traffic Rav had the best luck with.
If he had included some examples or case studies of his efforts, that would have given buyers (you and me) a much better starting point.
See, the thing about web traffic is that it’s not all created equal. Social media traffic is very different from search engine traffic, for example. It would have been far more valuable if Rav had showed us examples with different types of traffic and different types of offers. Instead he assumes you know all this, which is absurd because that kind of knowledge only comes after years of experience and testing.