Product Name: Cash Unite
Product Owner: Ronnie Singh & Raj Singh
Price: $14.99/month (30 day free trial)
Upsells: $29.99/month, $59.99/month, $89.99/month, $119.99/month, $149.99/month
What Is It?
A MLM system that offers social networking tools for a range of different social networks.
Before You Buy:
Cash Unite offers a platform designed to link all of the different social networks and make it easier to post across them. However, this is only one element of the site, and in reality, the site makes use of an MLM structure where users earn 100% commissions on half of their sales.
The site has a considerable number of upsells, with the highest at $149.99 per month. Purchasing these upsells is necessary to get full access to the social media platform that the site offers and is promoted as the most effective way of earning money through the site.
The site does offer some training, although this is limited and it can be challenging for some users to work out exactly what they are supposed to be doing.
What I Liked
The site itself was professional in nature and did go to lengths to explain the processes involved and where the money was made. This element made understanding the website easier and would be particularly important for new users who aren’t familiar with the concept of MLM.
What I Didn’t Like
Actually, the concept of starting an online business for low cost isn’t new, and it is entirely possible to start and run an online business without actually spending any money.
It’s also worth noting, that the advertised cost is only for the lowest level of membership at the site, as there is a range of different membership levels. The highest one costs users just under $150 per month, which really is a lot to pay for any system.
It’s important to note that at its heart, Cash Unite is not a program designed to make social networking easier or more efficient. Instead, it is a product that is focused on the company making profit, and people earning money by promoting Cash Unite.
MLM and Compensation
Cash Unite is a type of site known as Multi-Level Marketing (or MLM for short). MLM is essentially a pyramid scheme, where the closer you are to the top of the pyramid, the more money you earn.
Now the main difference between a MLM and a traditional pyramid scheme is that in a pyramid scheme, there is no product or service being offered. This means that people starting at the bottom of the system never actually have a chance to make money.
In a MLM scheme, there is a product or service offered, although it is often worth much less than what users are paying for it. Additionally, it is possible for people to make money through the scheme, although it takes significant time, money and dedication to do so.
Cash Unite uses this approach, where its product is largely the social media hub that the company offers with various add-ons as users go up tiers.
Like most MLM systems, Cash Unite heavily promotes the idea of 100% commissions. For people new to using MLMs, this is the most significant draw card.
However, the problem is that this isn’t accurate, at all.
As a seller, you earn 100% commission, on some sales.
So really, your actual commissions are 50% (as you get 100% percent every two sales), not 100%.
In theory, you get 100% of half the commissions from the person you referred into the program (although this assumes that they will actually make sales and stick with the program – many won’t).
First, the company isn’t being generous in providing users with money. Instead, this payment scheme is the way that the company earns money to start off with.
Cash Unite doesn’t give people money for using social media. Instead, it pays people to refer other users to the Cash Unite site and to convince them to sign up.
This is a lot more work than just using a social network and the company also suggests that users should also promote the site through blogging and developing websites, which is also extra work.
The Cash Unite plan shows just how unrealistic the site is in terms of how much money people can make, and really tricks people into believing that they can earn much more than is realistically possible.
This approach assumes that within a week, the user can convince four individuals to buy the Black Card level of membership (at $149.99 a month), and that each of these individuals will refer four additional people, and so forth.
Honestly, most people with no internet marketing skills and a limited social network would be extremely lucky if they could refer a single person to the highest level of the program.
When you’re paying as much as $149.99 a month, the challenging nature of actually earning commissions is very detrimental.
Additionally, the system is most effective for people who already have a significant social media following. People who just use social media casually will probably find it much more difficult to make profits.
One thing that I really didn’t like about the Cash Unite site was that it is challenging to work out exactly where to go and how to get started.
The first problem is that the landing page for the site presents users with a sign in box, but no information about how to sign up for the service. It isn’t possible to actually sign up for the site through this box, and it will simply give an error if you try.
The join now link isn’t any more helpful, because it just takes you to another website with information on how the system works, but doesn’t actually provide a link to sign up.
I eventually got around the problem by finding a review when an affiliate was promoting the product, and using their link. This gave me a referrer ID, which was apparently what I needed to make progress.
Personally, I am never happy about signing up for a site that makes me jump through hoops just to do the signup process.
This problem can also be seen in the advertisements for the different packages. All of the levels allow users to choose a specific number of ‘Multi Social Suite’ features that are part of the package. The problem is, it isn’t evident what the features actually are, and the statement “Please refer HERE for all MultiSocialSuite Features” isn’t actually a link, so it doesn’t provide any additional information.
The information about what the Multi Social Suite actually is and offers is provided on another part of the site altogether, and took me a bit of effort to actually find.
The Product Itself
Most MLM businesses have a habit of providing products that aren’t really that good. This is because the users are largely paying for the ability to make money, rather than the product.
The Multi Social Suite (which is the key product of Cash Unite) is one product like this. As a whole, the suite does do exactly what it says, allowing users to post across many different platforms.
However, just how much you can do using the tool is very limited and some social media platforms aren’t even represented. For some platforms, the only features available through the suite are creating a post or updating status, which really isn't what the advertising implied.
Furthermore, there is a strong bias towards specific social media platforms, with most features focusing on either Twitter or Facebook.
Additionally, the suite is broken up into individual features, and each of the packages on the site contain a different number of these.
For example, the lowest priced option ($14.99 per month), offers just five of these features.
This means that if you actually wanted the social media platform that Cash Unite offers, you would have to buy the most expensive package to get access to all of the features ($149.99 per month). This is very expensive for something that really isn’t that good.
Now theoretically, if you are good enough, this system is effective and can even become passive over time, but that only works as long as there is interest in the system. As interest begins to wane, the profits for users also decline. This is particularly bad for people who are new to the system, as it will take a while within the system to make a profit.
Furthermore, in an MLM system you are basically tricking people to sign up for a product that is expensive and flawed. Personally, I find this pretty unethical, and I certainly don't want to promote something this manipulative to my friends and family on social media.
At the end of the day, why choose a MLM approach? You can make money through affiliate marketing using much of the same processes, without having to pay any membership fees.
Who Is This Product For?
People with significant experience in internet marketing and a significant social media following may be able to benefit from Cash Unite, as these people have the resources and experience needed to build a strong downstream.
However, most users will find Cash Unite an expensive introduction to making money online, and one that does not teach all the skills and tools needed to effectively sell Cash Unite.
It’s tempting to turn to MLM schemes like Cash Unite because they imply fast and easy money, but really they are just as challenging (if not more challenging) as approaches like affiliate marketing, and have more cost and risk. There are many more reliable ways of making money online, but one of the most effective is simply to follow the affiliate marketing approach, which is inexpensive and can be enjoyable.
Perhaps the most significant advantage of affiliate marketing is that you remain your own boss. It doesn't matter if a website you are an affiliate to folds, as your income comes from many different sources, and you are able to make all the changes that you need to easily. Learn how to do it with excellent training and support – read my review of Wealthy Affiliate.
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