Product Name: Jimdo
Price: $90 to $240 yearly
Free Trial: Yes
Guided Tour: No
Support: 9am to 5pm pst
Jimdo is a very basic website builder that allows you to create a simple online storefront. It lacks in many areas such as customization, optimization, features and support. The price for Jimdo is competitive but because of its restrictions better options are available.
What I Liked
Jimdo doesn't restrict itself to being just a online storefront builder. If you want a website or blog without store, you can do that with Jimdo. The option to add the store element is always available though.
One thing Jimdo offers is simplicity. It has a front end editor that allows you to get your storefront up and running quickly and easily. With the front end editor you can see exactly how things will appear to your visitors. There’s no guessing involved, which is nice when you're trying to design a new website.
Unlike other online store builders, Jimdo doesn’t charge you transaction fees for purchases made through your store. You can sell as much or as little as you want and you never have to worry about Jimdo taking a percentage. (However, your merchant’s regular fees will still apply.)
Jimdo’s yearly pricing makes it appealing. While others are anywhere from $15 to $250 per month, it’s nice to see a more reasonably priced competitor mixing things up by offering a different pricing option.
Internal Tagging System
Jimdo offers an internal tagging system for products and images. The tags are meant to be used as a way to organize and find things when you have have hundreds or maybe even thousands of products.
The tagging system is great because it’s totally internal and cannot be seen by visitors and potential customers. This allows Jimdo users to create their own specific tags that can then be identified by employees or other administration.
The tagging system is great to have in place so users can outsource trivial tasks like adding, removing or rearranging products and displays on the storefront.
What I Didn't Like
While Jimdo is simple to setup and use but it’s also very basic. If you want to add a bit of your own personality to it, you’ll be disappointed to see that you can’t.
Jimdo uses about fifty different ‘elements’ that you can place anywhere you want. The problem is that you’re limited to what the elements themselves can do. You can’t change or customize anything within an element. Things like sizes and background colors are predetermined or limited to two or three choices.
Creating your own unique experience is one of the most important thing you can do for your business online. The easiest way to accomplish this is through design. While Jimdo does offer hundreds of templates, it’s impossible to create a website that is unique.
This is bad, not only for your potential customers, it’s also bad for optimization.
Search engines like Google look at websites and rank them on a number of factors. One of the most important of those factors is uniqueness. All search engines, especially Google, like to see unique content, unique design and an overall unique user experience.
Having a store that looks identical to any other is going to hurt your chances of gaining any traffic.
Most website builders offer at least some kind of optimization on a page by page basis. Jimdo seems to completely miss the mark on this.
Of course, some might say that Jimdo comes pre-optimized, but that’s a dangerous way to attempt optimization. Again, search engines like to see things that are unique – optimizing your website the same way thousands of others have done is not a good idea. In fact it will probably cause a lot of harm to your business.
All changes and edits to your website are live, which means everything shows up immediately, even your mistakes. This is not ideal for anyone who is serious about their website. Making a mistake is a natural part of building anything, especially a website. It shouldn't be put on immediate display for potential customers to see.
The lack of support alone is enough to keep me from recommending Jimdo. The platform you choose to build your business with needs to have support accessible at all times.
Jimdo support offers bankers hours only, which means when your site goes down in the middle of the night, you're on your own.
What Makes Jimdo Different?
The only thing that sets Jimdo apart from other storefront builders, is that it doesn't limit itself to creating online stores. As I mentioned, you can create a simple website or blog only, if you want. This isn't something that many competitors are doing. Still, if you are blog-focused, I think self-hosted WordPress is going to be a better way to run your business (that's what I do).
This ecommerce platform didn't score too well, but there are other amazing ones out there that I've reviewed. My favorites so far are Big Commerce (92/100), Shopify (91/100), and Volusion (90/100). They all have different features, so check them out and see which one fits your goals best.
Who Is Jimdo For?
If you have absolutely no technical skill, need a storefront quickly and don’t care about customization or a unique design then Jimdo might be a good temporary solution for you.
Jimdo certainly is not a scam, and I actually used their platform for a while when I was first starting with online business. But as far as ecommerce solutions go, and even free website builders, it's not even on my radar. You can check out my #1 pick for ecommerce sites and my #1 pick for free website builders depending on what you're looking for. But keep reading to dig into the “how do I make money” part.
Can I make money with Jimdo?
While Jimdo does offer some ways to make money online, there are better options. If you want to build an ecommerce store to sell your own physical products on the internet, I prefer Volusion.
If you want to sell OTHER people's products, then I prefer WordPress.
WordPress is what I use – not only because it’s free, but because it’s easy to create a world-class website with no programming or technical training. With WordPress, customizations and optimizations are endless, and much easier than any other website builder.
The WordPress community is huge, which makes finding answers and support a breeze. Using Jimdo to create an online store means you need products to stock, ship and sell.
With WordPress you can become an affiliate marketer and sell your favorite products without ever having to touch or see them. Any product you can think of can be sold by you through affiliate marketing.
Selling products through affiliate marketing is quickly becoming the most profitable way to make money online, and WordPress is the number one choice among affiliate marketers.
You can learn more about WordPress and affiliate marketing here. You can also claim two free WordPress websites that are ready for you to start your first internet-based affiliate marketing business.