Company Name: Life Matters
Costs: Not specified
Do I Recommend Life Matters?
In theory, you could make money with Life Matters, particularly if you are passionate about health and wellness. But, the company isn’t especially unique and similar products can be found in many different places.
The compensation plan also partly relies on buying and reselling products, which isn’t an ideal process. You would have more income potential by selling the same types of products through affiliate marketing.
What Products Does Life Matters Sell?
The general concept of Life Matters is improving health, which includes increasing energy and getting better nutrition. This essentially makes it a health and wellness company, although they also strongly focus on the business side of things.
To achieve this focus, the company offers five sets of products. The first of these is Life Shotz, which is basically a supplement in the form of a drink. There is a sugar-free and a regular version but the general concept is the same either way.
Basically, Life Shotz offers the general vitamins and minerals that you find in supplements, like vitamin C, vitamin B12 and folate. There are also added plant-based ingredients, such as extracts from wild blueberries, grapes, goji berry and acai.
The general concept is that these additions may provide extra health benefits, especially as many are antioxidants. And sure, that may be true. But, the concept isn’t unusual and there are many other products that do likewise. On autoship, these drinks cost $25 for a 10-pack and they are $35 on their own. The pricing is about normal for the industry but it’s still a lot to pay for 10 drinks.
The next product area is Vibe. This is a protein shake that costs $50 on autoship and $70 otherwise. The shakes rely on pea protein and also offer some medium chain triglycerides, resistant fiber and probiotics. The company also uses a greens blend and various vitamins and minerals.
Nutritionally, the shakes are better than many others, especially as they offer 20 grams of protein per serving. However, they do contain a relatively high amount of added sugar, which isn’t ideal.
At the end of the day, protein shakes are protein shakes. There must be thousands of different options on the market right now, with most health and wellness brands offering at least one. The version from Life Matters may be decent enough nutritionally but you could still find similar alternatives for a lower price from a non-MLM brand.
The company also offers Mind, which is a nootropic. The idea here is to boost how effective your brain is through a combination of ingredients. Nootropics are becoming very popular, although the research is still in the early days.
In the case of Life Matters, their chosen ingredients look like this:
I don’t know enough about nootropic research to know how effective the specific compounds here are. But again, the product isn’t particularly unique. Life Matters will be the only company that uses this specific combination and ratio of ingredients. Nevertheless, many others will use something similar.
The final two products from the company are a joint and tissue nutrition supplement, along with a shaker bottle (for making protein shakes). The same patterns are true here as well. There is also a 10 day program but this basically just combines the various products.
A key limitation of the product range is diversity. Some of the items do come in different flavors but there are only five main products on offer. All of these are items that you will see at countless different companies, often at a lower price.
Will the products work? To some degree they probably will. After all, protein shakes are often effective for weight loss and some people need the nutrients that supplements offer. Could the Life Matters versions be better than the rest? Possibly. But, there isn’t much evidence to support that idea.
You’ve also got fairly typical products that aren’t cheap. This would make them more difficult to promote and there are many less expensive brands out there.
So, to sell the items, you’d have to heavily rely on personal experiences and marketing. This is possible, especially as many people are passionate about their health. Additionally, customers are often just looking for something that works, rather than the best possible products on the market.
The end result is that there is potential and the products could work – but making sales is likely to take hard work and dedication.
Is Life Matters A Good Business Opportunity?
As Life Matters itself states, it is one of many MLMs out there. They don’t try to hide this fact at all. Likewise, they suggest that you will be promoting to friends and family first, then your extended network. That pattern is true for most direct marketing companies but it’s nice to see a company that is up front about it.
Life Matters also has a set of interesting values. This includes the idea that they won’t tell people what they should do and that they don’t embellish the truth. Likewise, the company doesn’t condone sales pressure and avoids making significant promises or claims about their income.
This overall concept is clear in their marketing too. For example, their protein shakes are promoted as such. The list of benefits provided is mostly free from hype and they don’t even make weight loss claims.
This pattern may mean the opportunity is better than most. In contrast, many MLMs end up almost like a cult, where distributors are excessively passionate, to the point that it is hard to find out the truth about anything.
The company is also up front about the compensation plan. So, you know what you’re getting into right from the beginning.
The Compensation Plan
There are two different approaches for making money from products. The first is to buy the items and then sell them on to customers. When doing so, you’re buying at a distributor rate, selling higher and then keeping the difference. The company states that you can sell at their retail price but you don’t have to.
The potential for profit is significant but there is a degree of risk too. After all, you’re buying the products first. If you can’t sell them, you would end up losing money rather than making it.
Personally, I hate this style. There is too much risk involved and it’s difficult to accurately predict what people will buy and when. If you were going to resell products, an approach like Amazon FBA is often more effective because you’d at least have a larger audience.
Thankfully, there is a second way as well. You can get people to set up a customer account under you. When they do this, you don’t have to handle the products at all. Instead, the customer places the order and Life Matters is responsible for all the rest.
With this approach, you receive compensation based on the difference between wholesale and retail price. The company doesn’t state what that averages out to, which is disappointing.
This second approach has some key advantages. For one thing, it means that people can buy the products as they want to. In contrast, many health and wellness MLMs force customers to only buy through the distributor and often only at events. That process can mean missed sales, as people will vary in when they want to buy. Additionally, if you get a passionate customer, this can be a hands-off way of making money.
Nevertheless, the idea won’t work for every customer. Some people don’t like buying online and others may not even have a computer. And honestly, if a person is willing to setup an online account an order that way they can probably shop around and find a better deal too.
There is also bonuses from your sales. You can earn 5% extra on volume from the first four retail customers each month (in terms of sales) and 30% from anyone remaining. The company describes it like this:
The structure means you’d earn relatively little if you only had four (or fewer) big spenders each month. But, the bonus does still add onto your income potential, which is nice.
To qualify for these approaches and the bonuses, you have to stay active. Doing so involves either making a $100 autoship order or selling $185 worth of product. The company doesn’t say how frequently you must do so – but it’s probably on a monthly basis.
Monthly requirements like this can be frustrating, especially at the beginning. And, even if you could hit the sales requirement, doing so every single month may be unrealistic. Real life isn’t predictable and there will be some months where sales are easy to make and others where they are difficult.
The autoship is a nice way around the requirement but it increases your costs quickly. That might be fine if you plan to regularly use $100 (or more) of product yourself every month. And you can always resell some of those items. But, it’s easy to see how the pattern could end up costing you money.
Making Money From Your Team
Life Matters is an MLM, so your income potential isn’t just connected to your sales. Instead, the goal is to recruit other people.
One aspect of this is the ‘get 3 yours is free’ plan. The idea is that you can get your $100 autoship order for free, if you get three people you recruited to set up an $100 autoship as well. The same is true for the $185 autoship.
This type of structure acts as an incentive to get people involved. After all, some customers may not want to make money but could be interested in getting their products for free.
To make significant income, the goal is to grow your team further. As you do so, you gain various bonuses and income from your team members. The process means that you start to get a team structure that looks something like this:
In the image, the different shapes are a reference to the ranks of team members.
Ranks are important, as they determine the commissions that you can receive and the bonuses that you get. Higher ranks offer more advantages but you have to get there first.
For example, the platinum rank requires $50,000 in total sales, having four (or more) active reps that you have personally sponsored and having three 5-star qualified team members. Now, the pyramid structure from before is for the 5-star qualification, so it’s easy to see how tricky the process can get.
The main way to be successful with any MLM is to get a team that is both large and successful. Some people achieve this. Most don’t.
Think about your own direct and extended social circle. How many people would want to buy the product from Life Matters? How many of them would then want to try and make money? Are there enough?
Turning Health And Wellness Into A Business
Companies like Life Matters can sound amazing because so many people are passionate about their health. But, as I mentioned before, there is no shortage of similar products, which leads to high competition.
The most realistic ways to make money is to promote items that are actually competitive. For health and wellness, this may include products that are good value-for-money, along with those that offer something special or unusual. In most cases, such items won’t come from an MLM, simply because those companies tend to mark up prices.
One effective way to promote and sell products is through affiliate programs. Here, you’re building your own website and earning commission on sales. Because you’re not selling face-to-face you have a much wider audience and you don’t have to rely on your own social network. There are also many powerful options out there, including affiliate programs for nootropics, fitness equipment and weight loss.
Life Matters isn’t a bad program but it still has a complicated commission scheme and the products simply aren’t that unusual. What’s more, you partly rely on buying and reselling products, which is a risky process.
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